The European Union Chamber of Commerce in China is pleased to invite you to the European Chamber Annual Conference 2013: The Road to Reform, on 9th May 2013, 9am at the China World Summit Wing Beijing.

This one-day conference is expected to attract more than 300 attendees, including high-level officials from  Chinese and EU governments, Chinese and EU executives from a diverse range of industries, as well as prominent domestic and international media. 

The Road to Reform will showcase 25 leading China experts from politics, business and academia discussing the following critical issues that lie ahead for China's new leadership:
- Financial, Economic and Legal Reforms: Internal Challenges Ahead
- Urbanisation and Demographics: Building a Harmonious Society
- China’s New Role in the World: Shaping it or blending in?
- Global Challenges: What do European and Chinese Companies have to offer?

Confirmed Speakers

The European Chamber is delighted to announce the following 25 confirmed speakers: 

- Markus Ederer, Ambassador, EU Delegation to China
- Jens Ruebbert, Vice President, European Chamber (new) 
- Sun Yongfu, Director General, European Affairs Department, Ministry of Commerce (new) 
- Wei Jianguo, Secretary-General of China International Economic and Exchange Center, Former Vice Minister of Ministry of Commerce (new) 
- Annie Wu Suk-ching,  CPPCC Standing Committee member, Chairman of World Trade Centers Association Hong Kong
- Klaus Rohland, Country Director for China, Mongolia and Korea, World Bank
- Hamid L Sharif, Country Director for China, Asian Development Bank
- Liu Jian, Vice President, ZTE Corporation
- Li Tie, Director General, China Center for Urban Development, National Development and Reform Commission 
- Jiang Kejun, Director, Energy System Analysis and Market Analysis Research Center, Energy Research Institute, National Development and Reform Commission
- Wu Jianmin, Executive Vice Chairman, China Institute for Innovation and Development Strategy  
- Tian Wei, Moderator and Host, CCTV News (new) 
- Wang Feng, Director, Brookings-Tsinghua Center for Public Policy
- Jonathan Woetzel, Director, McKinsey Greater China
- Raphael Schoentgen, President, GDF SUEZ China 
- David Brett, President Asia Pacific, Amadeus  
- Mats Harborn, Vice President, European Chamber 
- Markus Borchert, President Greater China, Nokia Siemens Networks
- Bertrand de La Noue, Chairman, Total (China) Investments 
- Hera K Siu, President, SAP China
- Joerg Wuttke, Chairman of the BIAC China Task Force at Business and Industry Advisory Committee to the OECD
- Liu Ken, Policy Monetary Department II, People's Bank of China (new) 
- Chen Xingdong, Managing Director and Chief Economist, BNP Paribas China
- Xu Xiaonian, Professor of Economics, CEIBS
- Zhang Weiying, Professor of Economics, Peking University, Expert at Unirule Institute of Economics
- Jamil Anderlini, Bureau Chief Beijing, Financial Times
- David Xu, Partner at the Transactions and Restructuring and Head of Private Equity, KPMG China and Hong Kong 

Agenda and Panels

The Road to Reform will commence at 9am, with four keynote speeches from: Markus Ederer EU Ambassador to China; Davide Cucino, President of the European Chamber; a Chinese Government Official (Minister or Vice Minister from Mofcom or DRC); and a representative figure of former/current EU-China relations. 

The keynote speeches will be followed at 10am by four panel discussions with five to six experts and moderated by renowned journalists. Below is a brief description of the topics covered:

Panel 1 - Global Challenges: What do European and Chinese Companies have to offer?
Three European and three Chinese CEOS will discuss the global challenges ahead.

Panel 2 - China’s New Role in the World: Shaping it or blending in?
1) To Europe and Beyond: Chinese Companies Going Global; 2) China’s Diplomatic Challenges: Bipolar World or Party of Three? 3) Innovation: From Made in China to Created in China; 4) China’s Soft Power; and 5) China's Hard Power.

Panel 3 - Urbanisation and Demographics: Building a Harmonious Society
1) China goes Urban; 2) China Gets Old Before it Gets Rich? 3) The Role of the Middle Class; 4) China’s Water and Energy Crisis; and 5) Developing EUR 1 Trillion GDP Cities.

Panel 4 - Financial and Economic Reforms: Internal Challenges Ahead
1) RMB and Interest Rate Liberalization; 2) Investment vs Consumption;3) Financial System Reform; 4) The Future Role of State Owned Enterprises; and 5) The Private/Foreign Enterprise Challenge.

Agenda

8:30 – 9:00 Registration and Badges Collection 
China World Hotel Summit Wing Summit Ballroom C Lounge Area.

9:00 – 10:00 Welcome Plenary Session
Welcome remarks:
- Dr Markus Ederer, EU Ambassador to China
- Jens Ruebbert, Vice President, European Chamber 
- Dr Sun Yongfu, Director General, European Affairs Department, Ministry of Commerce

10:00 – 11:00 Global Challenges: What do European and Chinese Companies have to offer?
Chairperson: Tian Wei, Moderator and Host, CCTV News 

Speakers:
- Dr Markus Borchert, President Greater China, Nokia Siemens Networks
- Bertrand de La Noue, Chairman, Total (China) Investments
- Hera K Siu, President, SAP China
- Liu Jian, Vice President, ZTE Corporation

11:00 – 12:00 China’s New Role in the World: Shaping it or blending in?
Chairperson: Joerg Wuttke, Chairman of the BIAC China Task Force at Business and Industry Advisory Committee to the OECD

Speakers:
- Annie Wu Suk-ching, CPPCC Standing Committee member
- Wu Jianmin, Executive Vice Chairman, China Institute for Innovation and Development Strategy
- Hamid L Sharif, Country Director for China, Asian Development Bank
- David Brett, President Asia Pacific, Amadeus
- David Xu, Partner at the Transactions and Restructuring and Head of Private Equity, KPMG China and Hong Kong

12:00 – 13:30 Lunch break

13:30 – 15:00 Urbanisation and Demographics: Building a Harmonious Society
Chairperson: Mats Harborn, Vice President, European Chamber

Speakers:
- Li Tie, Director General, China Center for Urban Development, National Development and Reform Commission
- Jiang Kejun, Director and Research Professor, Energy System Analysis and Market Analysis Research Center, Energy Research Institute, National Development and Reform Commission
- Klaus Rohland, Country Director for China, Mongolia and Korea, World Bank
- Wang Feng, Director, Brookings-Tsinghua Center for Public Policy
- Jonathan Woetzel, Director, McKinsey Greater China
- Raphael Schoentgen, President, GDF SUEZ China

15:00 – 15:15 Coffee break 

15:15 – 15:30 Keynote Speech
Wei Jianguo, Secretary-General of China International Economic and Exchange Center, Former Vice Minister of Ministry of Commerce 

15:30 – 17:00 Financial and Economic Reforms: Internal Challenges Ahead
Chairperson: Jamil Anderlini, Bureau Chief Beijing, Financial Times

Speakers:
- Liu Ken, Policy Monetary Department II, People's Bank of China
- Chen Xingdong, Managing Director and Chief Economist, BNP Paribas China
- Xu Xiaonian, Professor of Economics, CEIBS
- Zhang Weiying, Professor of Economics, Peking University, Expert at Unirule Institute of Economics

Sponsorship Opportunities

The European Chamber is looking for leading European companies with strong finance, investment, service or industrial background to be the major corporate sponsors of this conference.

Four to six additional corporate sponsorships are available for European Chamber members companies. Benefits will include speaking opportunities, inclusion on the conference’s marketing material for the event, tickets and a promotional stand at the event. 

If you would like to know more about the sponsorship opportunities available for these conference series please contact Ms. Betty Yin at byin@europeanchamber.com.cn or 010-64622066 ext 23

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