The European Chamber Marketing and Communications Forum is delighted to invite Nathan Midler, former Head of IBM’s Market Insights and Data Strategy and current Founder and CEO of Prophetbull, to present how marketing can drive growth and how cutting edge technology, such as AI and big data, is enabling marketing to make faster and better decisions. He’ll be sharing case studies of how to leverage analytics for better social, customer, and competitor insights.

• 2018-11-21 | 14:00 - 16:00
• European Chamber Office Beijing, Room C411A

The European Chamber is delighted to invite Kiran Patel, Marketing and Communications Specialist, Joe Harvey, Co-founder at The Bulk House Zero Waste, and Peng Jilai, Partner at SynTao, to discuss the role of CSR, best practices and potential benefits. The panelists will share insights from their own experiences and refer to several case studies throughout the event.

• 2018-09-06 | 14:30 - 16:30
• C411A, European Chamber Beijing Conference Room

Media remains the reliable communication channel for corporate brands. Rising social media and KOLs makes the media maps become ever complex. How to best work with media to amplify your brand effect? How to arrange media interview for corporate leaders? How to deal with negative corporate news? Do you have a Press Kit at hands? Join our media training and know all.

• 2018-08-23 - 2018-08-23 | 09:00 - 17:30
• British Center, 22F, IFC, No. 5, Zhujiang New Town, Tianhe District, Guangzhou

企业的品牌塑造、市场营销和广告推广离不开文案。文案是所有的营销活动和品牌建设的核心内容，即便是以图片和视频为主的传播方式，其点睛之笔都是文字。企业常用对外文案有几个类型：广告语、软文、新闻稿、企业微信公号以及企业领导发言稿。

• 2018-08-22 - 2018-08-22 | 09:00 - 17:00
• British Center, 22F, IFC, No. 5, Zhujiang New Town, Tianhe District, Guangzhou

The European Chamber Marcom Forum is delighted to invite Sherry Gong, Counsel at Hogan Lovells International LLP, to discuss the influence of GDPR and China’s Personal Information Protection Specification on the marketing practices of European companies in China.

• 2018-06-20 | 14:00 - 16:00
• European Chamber Office Beijing, Room C412

These digital marketing training sessions are developed to help the PR, marketing, adverting and branding professionals to leverage the great resources of potential customers to marketing their brands and products in a smart way, and be familiar with every content platform with the capability to attract fans and spread your message. You must know how to leverage big data as well as other techniques

• 2018-06-07 - 2018-06-07 | 09:00 - 17:00
• Chinese Overseas Scholars Venture Building

These digital marketing training sessions are developed to help the PR, marketing, adverting and branding professionals to leverage the great resources of potential customers to marketing their brands and products in a smart way, and be familiar with every content platform with the capability to attract fans and spread your message. You must know how to leverage big data as well as other techniques

• 2018-06-06 - 2018-06-06 | 09:00 - 17:00
• Training Room, Invest 101

At this Forum meeting, Christine Wang (Head of Strategy) and Kathy Tan (Business Director), both from Renuf, a boutique brand consulting and marketing agency, will provide Forum members with an update on how to effectively market products and services to China’s lucrative youth market – specifically the post 90’s and post 00’s segments.

• 2018-05-09 | 16:00 - 18:00
• European Chamber Office Beijing, Room C412

The speakers will share their own experiences and best practice advice from different perspectives, providing a comprehensive overview of how companies can use marketing automation strategy to increase marketing ROI.关于martech及营销方法论，解决方案及案例的中文讲座

• 2018-03-22 | 14:00 - 17:00
• 深圳市福田区中心四路1-1号嘉里建设广场三座31楼汇丰银行

At the last MarCom event of 2016, we’re delighted to invite Dr. Xu Mingqiang, Chief Technology Officer of Microsoft Greater China Region and Mr. Boris Sun, Head of Operation and Product of xAd China to present cloud and machine learning in marketing and the power of location.

• 2016-12-16 | 10:00 - 12:00
• European Chamber Beijing Office C411A