中国欧盟商会市场营销与传讯工作组将举办关于“营销科技（Martech）”的系列讲座，邀请中外专家与会员企业共同探讨营销领域的数字化转型，如何用技术更好地实现企业品牌与增长的目标。该系列的第一场活动将聚焦B2B企业，很高兴邀请到百炼智能创始人兼总裁姚从磊先生和未来链接（Glue Up）市场高级总监周新程先生，分享他们的经验和专业知识并参与互动讨论。

• 2021-11-11 | 14:00 - 16:00
• Online or Offline at European Chamber Beijing Office

According to the latest data from industry analysts QuestMobile, the Chinese audience for short video content has continued to grow steadily and has reached 905 million, which reflects the importance of video marketing for enterprises communication. The video marketing has become an influential marketing channel to deliver the message for corporate and social media promotion. Under this trend, the European Chamber South China Marketing & Communication Forum is pleased to welcome you to join the video marketing event on October 29th in Shenzhen.

• 2021-10-29 - 2021-10-29 | 10:00 - 11:35
• Online or LEUZE Meeting Room

中国欧盟商会市场营销与传播论坛将组织一场关于短视频营销的分享讨论会，很高兴邀请到益普索中国资深研究总监武静分享短视频的现状与趋势洞察，以及三位企业嘉宾，宜家中国数字传播经理叶申琪女士、勃林格殷格翰企业宣传部经理朱骞女士和约翰迪尔市场营销专员李抒昊先生，分别就微信视频号、抖音、快手等平台分享企业的短视频运营经验，并由市场营销与传播论坛北京副主席乌兰主持展开相关讨论。

• 2021-09-24 | 10:00 - 12:00
• Online or Offline at European Chamber Beijing Office

The European Chamber provides a leadership development platform through the Cross-Industry Mentor Initiative (CIMI) and encourages potential future female leaders to step up to the C-suite level. As part of the CIMI, we will organise a series of activities and invite speakers from different sectors to tell their stories and share their experiences in leadership.

On 31st August, we are delighted to host a webinar highlighting the careers and experiences of three female leaders in technology sectors to inspire young professionals in our community.

• 2021-08-31 - 2021-08-31 | 16:00 - 17:45
• European Chamber Office Beijing, 4th Floor, Room C405 / Online via Zoom

As one of the indicators for green economy and sustainable development, carbon neutrality has been a constant pursuit for China in recent years. With this in mind, the rise of new energy vehicles (NEV) has depicted a promising future for achieving carbon neutrality and thus a sustainably developing society. Sales of electric, plug-in hybrid and hydrogen-powered vehicles in China, the world’s biggest auto market, are forecast to rise to 20% of overall new car sales by 2025 from just 5% at the end of 2020, according to the State Council of China. NEV-related industries such as charging stations have also been developing fast in recent years.

As opportunities, news, and policies are quickly evolving around sustainable development and its outlook, this event aims to shed light on the current state of NEV and its related industries.
Experts will share their view on current policies and perspectives on what is to come for this industry.

• 2021-06-29 | 14:00 - 16:00
• European Chamber Shanghai Office

The European Chamber is delighted to invite you to attend the Female Empowerment Chatroom and newly launched “Unleash Today” book presentation on Tuesday, 25th May, 2021, 15:30 to 17:00 hosted in the Chamber Beijing Office with the focused topics on Self-Confidence and Managing-Up. It’s our honor to invite two mentors Charlotte Roule and Michael Chang, one mentee Tong Wang from European Chamber Cross-industry Mentor Initiative (CIMI) and one guest speaker Sarah Wagner to share their views in this context.

• 2021-05-25 | 15:30 - 17:00
• Office C405, Beijing Lufthansa Center, No. 50 Liangmaqiao Road, Beijing

此线下活动将分享如何应用项目管理的基本原理和方法论、思维方式和工具帮助市场营销管理人员优化市场营销的工作和产出。

• 2021-05-19 | 14:00 - 16:00
• European Chamber Beijing Office, Room C405 (Limited seats for members only)

Against the backdrop of Covid-19 pandemic, e-commerce has rapidly become a preferred means of shopping in China. As the biggest e-commerce market in the world, China has generated about 2 trillion dollars in sales in the year of 2020,

This Webinar aims to present to you how China E-commerce works right now and the opportunity to enter the China market through e-commerce platform, turn your business to new future. How should brands adapt changes and given the unprecedented challenges, recovering what drives you change China e-commerce trend.

• 2021-04-29 | 16:00 - 18:00
• Online

The European Chamber Marketing and Communications Forum is delighted to invite Simon Webb, Senior Vice President of Ogilvy, to share his extensive experience in crisis management and crisis communication. He will be joined by Chelsey Rodowicz, an Account Director at Ogilvy, who he works closely with on all things crisis including de-risking social media activities and rebuilding trust for major global brands, as well as helping firms successfully navigate through the many political sensitivities of doing business in China.

• 2021-03-30 | 14:00 - 15:40
• European Chamber Beijing Office (C405) or Online via Zoom

The theme of this conference will be the review of the 2020 marketing strategies and the outlook to the 2021 marketing trends. We expect all participants to share the marketing activities your company has done in 2020 and the plan for the 2021, also pointing out the issues, problems encountered.

During the meeting, all participants will discuss and see what resources can be shared or are worth exploring. In this meeting, we may not be able to solve all the problems, but we will record them and wait until we can have a plan later, as the topics for future discussion. We will continue to follow up on these topics and issues in upcoming working group meetings.

• 2021-03-15 | 16:00 - 17:00
• Online