In this workshop, we will look into the most prominent characteristics and trends of leading Chinese social platforms, and how the evolution is paving new ways of thinking and marketing funnel for brands. We will also examine the changing behavior of today’s social media users, understanding how they consume and interact with content and key opinion leaders.

• 2019-03-28 | 14:00 - 17:00
• Aon, 怡安翰威特咨询有限公司深圳分公司