ItalyInnova Green & Sustainable Construction Conference

• 2012-10-12 | 09:30 - 16:30
• Suzhou Marriott Hotel

Many people tend to think about patents or technology when they hear the term Intellectual Property, but it is important to realisethat brands and trade marks are considered Intellectual Property as well. Your brand is your company’s identity. Public perception plays an important role in how your products or services are perceived, especially in a vast market as China. Because you invest time and money in building a strong brand and reputation, counterfeiting couldbe very damaging to your business. If you have a brand name or logo which is used in China or if you work withfranchising agreements, it is important to know how you should best protect these IPassets.

• 2012-10-09 | 14:00 - 17:00
• Westin Nanjing 南京威斯汀大酒店

Presentation

• 2012-05-25 | 13:30
• Sofitel Galaxy

“Develop your European career”

• 2012-05-11 | 14:00
• Creative Centre in Nanjing

The 7th International Retailers' Sourcing Fair

• 2012-05-10 | 09:30
• Nanjing International Expo Center