In the era of Industry 4.0, new digital technologies extend the toolbox of lean production. The training will explain the origins and interrelationships between lean production and Industry 4.0. The concept of lean production remains the basis on which valuable digital solutions are identified. In this course, participants will be inspired by a comprehensive introduction to the latest technologies related to practical challenges in production systems. We will help you evaluate the value stream to find the right pain points to finally start implementing Industry 4.0.
在工业4.0时代，新的数字技术扩展了精益生产的工具箱。培训将解释精益生产和工业4.0之间的起源和相互关系。精益生产的理念仍然是基础，以此来确定有价值的数字化方案。在本课程中，我们将全面介绍与生产系统中实际挑战相关的最新技术，从而启发参与者。我们将帮助您评估价值流，以找到正确的痛点，最终开始实施工业4.0。

• 2023-06-30 | 09:15 - 17:00
• KIT Suzhou

Writing ability is one of the core competence of marketing. No matter the press release of the enterprise brand promotion, the product promotion article on the wechat public account, all the marketing and brand publicity work can not be separated from writing. However, many people rarely accept writing training in the process of study and employment after the college entrance examination.
Press release is the most basic publicity tool of the enterprise. However, many corporate press releases actually have a lot of grammatical errors, non-standard writing problems, affecting the professional image of the enterprise.
This course aims to help students master the standard writing of press releases from the basic skills.
写作能力是市场推广的核心能力之一。无论是企业品牌宣传的新闻稿，微信公众号上的产品宣传文章，所有的市场营销和品牌宣传工作都离不开写作。但是，很多人在高考之后的学习就业过程中，就很少再接受写作的训练。
新闻稿是企业最基本的宣传工具。但是很多企业的新闻稿实际上有很多语法错误、行文不规范的问题，影响了企业的专业形象。
本课旨在从基本功入手，帮助学员掌握新闻稿的规范写法。

• 2023-07-07 | 09:00 - 16:00
• Zoom online

Writing ability is one of the core competence of marketing. No matter the press release of the enterprise brand promotion, the product promotion article on the wechat public account, all the marketing and brand publicity work can not be separated from writing. However, many people rarely accept writing training in the process of study and employment after the college entrance examination.
Press release is the most basic publicity tool of the enterprise. However, many corporate press releases actually have a lot of grammatical errors, non-standard writing problems, affecting the professional image of the enterprise.
This course aims to help students master the standard writing of press releases from the basic skills.
写作能力是市场推广的核心能力之一。无论是企业品牌宣传的新闻稿，微信公众号上的产品宣传文章，所有的市场营销和品牌宣传工作都离不开写作。但是，很多人在高考之后的学习就业过程中，就很少再接受写作的训练。
新闻稿是企业最基本的宣传工具。但是很多企业的新闻稿实际上有很多语法错误、行文不规范的问题，影响了企业的专业形象。
本课旨在从基本功入手，帮助学员掌握新闻稿的规范写法。

• 2023-07-07 | 09:90 - 16:00
• Online Course - Zoom link will be shared prior to the training by email 线上课程 - Zoom链接将于培训前发送到报名邮箱

Shop floor management is a well-established management concept for strengthening coordination and fostering a culture of continuous improvement. Shop floor management is much more than meetings and key figures. In essence, it is about a human-centered understanding of leadership that puts employee development in the spotlight. Personal contact, regular coordination and a high degree of identification with the results of the work are crucial to the success. The market demands ever greater flexibility, requiring stable and controlled processes. Success results from the real-time transparency of performance losses combined with the timely elimination of problems across departments. Historical data is only of limited help here, so the digitalization of shop floor management offers enormous advantages.

车间管理是一个成熟的管理概念，旨在加强协调和培养持续改进的文化。车间管理远不仅仅是会议和关键指标。 从本质上讲，它是一种以人为本的对领导力的理解，聚焦于员工的发展。 个人沟通、定期协调和对工作成果的高度认同是成功的关键。市场要求越来越大的灵活性，这需要稳定和可控的流程。 成功来自于绩效损失的实时透明化，以及跨部门问题的及时消除。历史数据在这里的帮助是有限的，所以车间管理的数字化提供了巨大的优势。

• 2023-07-14 | 09:15 - 17:00
• KIT Suzhou

The importance of the ability to solve problems has increased at the same rate as the pace of economic and technological change in recent years. The only way to successfully navigate through these changes is to be a fluent and creative problem solver. That's why the World Economic Forum has identified complex problem solving as the most important skill for the twenty-first century. As ever more data becomes available, the requirements on the quality of thinking increases steadily. This course introduces the structured process for problem solving that is not taught in universities and still missing in most companies.

近年来，解决问题的能力的重要性与经济和技术变革的速度同步增长。成功驾驭这些变化的唯一方法是成为一个流畅的、有创造力的问题解决者。这就是为什么世界经济论坛将解决复杂问题确定为二十一世纪最重要的技能。随着越来越多的数据可用，对思维质量的要求也在稳步提高。本课程介绍了解决问题的结构化过程，这是大学里没有教授的，而且在大多数公司里仍然缺少。

• 2023-07-21 | 09:15 - 17:00
• KIT Suzhou

The increasing demand for customization, the pressure to shorten product cycles and the increase in labor costs bring new challenges to the production system. Enterprises need flexible systems to adapt to these changing requirements and achieve similar cost benefits as traditional lean production systems. This course introduces the development and basic motion control of industrial robots, introduces how to use FASTSUITE software for off-line programming of robots, and how to apply the concept of digital twinning to UR robots in practical application cases. The extendable robot station developed by item will be applied in the course.定制化需求的增加、产品周期的缩短压力以及劳动力成本的增加，给生产系统带来了新的挑战。企业需要灵活的系统，以适应这些不断变化的需求，并实现与传统精益生产系统类似的成本收益。本课程介绍工业机器人的发展和基本运动控制，介绍如何利用FASTSUITE飞思德软件进行机器人离线编程的方法以及如何将数字孪生概念应用于UR机器人的实际应用案例中。课程中将运用到item开发的可拓展机器人站。

• 2023-07-28 | 09:15 - 17:00
• KIT Suzhou

Optimal internal logistic processes are critical for an efficient production process: The right material needs to be at the right place in the right quantities at the right time. Guiding principles originating from lean production, such as kanban systems and milk-run, are introduced in this course. Additionally, the transfer of these principles into the digital factory is discussed. The training contents are supported by hands-on application scenarios in our Innovation Center.

优化的内部物流流程是对有效的生产流程至关重要：正确的物料需要在正确的时间以正确的数量送到正确的工位。基于精益生产管理思想，如信息看板管理和物料循环配送将在本次培训中详细介绍。此外，物流的数字化如何在数字化工厂的转型也将重点介绍。本次培训还将展示中德工业4.0技术展示创新中心的实际应用场景。

• 2023-08-11 | 09:15 - 17:00
• KIT Suzhou

In the enterprise publicity, copywriting is the most basic work. In addition to press releases and speeches, in-depth writing is the most widely used. An in-depth article is a feature article. The content covers various application scenarios from product advertorials to successful cases.
Due to more content sources and application scenarios, in-depth writing puts forward higher requirements on writing ability.
In this lesson, we will use the "six module method" to help students master the writing method of in-depth manuscript.企业宣传中，文案写作是最基本的工作。除了新闻稿、演讲稿，深度稿的撰写和应用最为广泛。深度稿的英文是feature article。内容涵盖从产品软文到成功案例的各种应用场景。
深度稿因为内容来源更多，应用场景更多，因此对写作能力提出了更高的要求。
本课中，会用“六个模块法”来帮助学员掌握深度稿的写作方法。

• 2023-08-25 | 09:00 - 16:00
• Zoom online

The methods of cost structure analysis include the analysis of types of costs, cost behavior and break-even analysis. Especially the last three years have shown us that the days of cheap raw material, energy sources, and logistics costs are gone. These changes directly threaten the profitability of companies. Each method focuses on a different part of a company's business activity in order to determine how efficiently and effectively the company completes activities. Common cost types include fixed costs, variable costs and marginal costs, sunk costs, and opportunity costs. To ensure that your company stays competitive , your staff needs to continuously improve the processes and relentlessly evaluate these cost types.
成本结构分析是对生产制造企业非常重要的流程分析方法，着重关注整个生产过程所有类型的成本。特别是在过去的三年里，我们看到，原材料、能源和物流成本便宜的日子已经一去不复返。这些变化直接威胁到公司的盈利能力。成本结构分析通常从分析每种类型成本开始。成本结构分析方法主要包括成本类型分析，成本行为分析和盈亏平衡分析。每个方法都关注公司业务活动的不同部分，以便确定如何高效和有效地完成生产活动。常见的成本类型包括固定成本、可变成本、边际成本、沉没成本和机会成本。为了确保你的公司保持竞争力，你的员工需要不断改进流程，并不懈地评估这些成本类型。

• 2023-08-25 | 09:00 - 17:00
• KIT Suzhou

In the brand work of an enterprise, the operation of social media is already the basic work. From the perspective of social psychology, "fan" has also changed from a niche word for star-chasing to a state of public acceptance. But there is a fundamental difference between being a "fan" at the corporate level and being a "fan" with a personal IP and emotional engagement. The "fans" of enterprises are not "wechat background fans" in the narrow sense. "Business fans" generally refers to all potential customers and regular customers. Many B2B companies ask me: "Our signing customers are enterprises, not individuals, do not need to understand the psychology and feelings of individuals in communication." This view is wrong. The reason is simple: businesses sign the bills, but individuals make the purchasing decisions. No matter how big the organization is, no matter how long the purchase decision process is, the decision is still made by individuals with emotions. Similarly, for any piece of corporate propaganda to go out, it is individuals who read the message and take it. Not to mention social media followers.
What we hope to study is how the brand awareness of the enterprise from shallow to deep process affects the target customer group's decision making and its decision environment. What we call "business fan operation" is to use "fan thinking" to attract new customers and improve the retention rate and conversion rate of old customers.
企业的品牌工作中，社交媒体的运营已经是基础工作。从社会心理学来说，“粉丝”也从追星的小众词变成了大众接受的状态。但是，企业层面的“粉丝”与拥有个人IP和情感粘性的“个人粉丝”是有根本区别的。企业的“粉丝”不是狭义的“微信后台粉丝”。“企业粉丝”泛指所有潜在客户和老客户。很多B2B企业问我：“我们的签单客户是企业，不是个体人，不需要去理解个体人在传播中的心理和感受。”这种观点是错的。原因很简单：签单盖的章是企业，但是做出购买决定的是个体人。再大的组织，购买决策流程再长，做决定的依然是一个个有情感的个体人。同样，任何一篇企业宣传内容传播出去，阅读信息和接手信息的也是个体人。更不用说社交媒体的粉丝了。
我们希望研究的是企业品牌的认知度由浅到深的过程中如何影响目标客群的决策人和其决策环境。我们所说的“企业粉丝运营”是指以“粉丝思维”来拉新、获客和提高老客户的留存率和转化率。

• 2023-09-08 | 09:00 - 16:00
• Zoom online