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Marketing Trends in 2021

2020 brought marketers with both disruptions and opportunities such as short videos and live-streaming. The way of how people communicate and live their lives have altered considerably and therefore influenced how companies operate and communicate with their clients. Having lived with COVID-19 for a year now, changes that we once considered temporary might become the new normal. Looking into 2021, what are the trends marketers need to be aware of? What should be listed on the top of 2021 marketing strategy? The European Chamber Marketing and Communications Forum is delighted to invite Jenny, China editor at WARC and Kevin Choi, Head of Strategy at Havas Group Greater China to share their insights.

  • 2021-01-26 | 14:00 - 16:00
  • Online via Zoom or Offline at European Chamber Beijing or Shanghai Office

The European Union Chamber of Commerce in China is delighted to welcome you to a factory visit to Casappa Hydraulics, an Italian manufacturer of hydraulic pumps into today’s business enterprise. During the tour, Davide Bruschi, Managing Director of Casappa Hydraulics (Shanghai) will present the topic of competing at home and abroad with second headquarters.

  • 2021-02-02 | 09:10 - 11:30
  • Casappa Hydraulics

The European Union Chamber of Commerce in China is pleased to invite you to a factory tour to TRUMPF’s Smart Factory in Taicang, Jiangsu Province. Dr Gang Yang, CEO of TRUMPF (China) Co., Ltd, will present the topic of Smart Factory for Sheet Metal Manufacturing, afterwards, participants will enjoy a guided tour around the site and the showroom.

  • 2021-03-04 | 08:15 - 13:00
  • Meeting Point: European Union Chamber of Commerce in China, Shanghai Office.