2024 has presented a challenging backdrop of economic slowdown and trade tensions, making it increasingly important for European companies to better engage with internationally influential media to tell their China stories. To tackle this important topic, the Marketing and Communications Forum is delighted to invite seasoned journalists from international media outlets to have a panel discussion. This event will take a practical approach of how communications professionals can effectively connect with media as well as their suggestions to communications professionals in providing news content.

• 2024-05-23 | 14:00 - 16:00
• European Chamber Beijing Office and Online (via Teams)

China is not the same place to do business that it was just a few short years ago. For the right companies and adventurous entrepreneurs, however, this new economic reality can offer not just challenges, but opportunities.
While the days of blockbuster growth may be over, measures introduced by the central government during this month’s Two Sessions could demonstrate a recognition of the need to stimulate sustainable, high-quality growth. Whether these initiatives are enough to help China navigate the significant headwinds that it faces – including everything from demographics to sluggish global demand and the unpredictable results of the upcoming US election – remains to be seen. Furthermore, a continuing shift in focus away from business and the economy toward politics and security raises questions as to the future shape of China’s economic landscape. Nevertheless, the Chinese market remains vast, with an entrepreneurial population and a foothold in some of tomorrow’s vital industries, like electric vehicles and solar energy.

• 2024-03-19 | 13:30 - 18:00
• Jade Ballroom, 3rd Floor, Kempinski Hotel

The annual Central Economic Work Conference was held in Beijing on December 12, 2023. The conference comprehensively reviewed the economic work of 2023 and noted that China's economy has achieved a recovery, with solid progress made in high-quality development during the year.

However, the meeting also highlighted the challenges that China still faces, including lack of effective demand, overcapacity in some sectors, lackluster social expectations, certain risks and hidden problems, bottlenecks in the domestic circulation, as well as rising complexity, severity, and uncertainty of the external environment. It emphasized the importance of being mindful of potential dangers and effectively responding to and solving these problems.

• 2024-01-16 | 15:00 - 16:40
• Teams / European Chamber Office Beijing, 4th Floor, Room C405

HRA 2024年度超A大会暨第二届首席人才官领袖峰会

• 2024-01-11 | 14:00 - 17:30
• Renaissance Beijing Wangfujing Hotel, Dongcheng District, Beijing

Outbreaks of corporate PR crisis are common. Although there are still companies hoping for "zero PR crisis", in fact, no company can guarantee that they will not be trending due to some unexpected events. What enterprises should learn more is how to prevent public sentiment and how to respond correctly when encountering sudden public sentiment, avoiding the expansion of public sentiment.
企业舆情的爆发非常常见。尽管还有企业在奢望“0舆情”，事实上，任何企业都无法保证自己不会因为某种意外上热搜。企业更应该学习的是如何预防舆情，以及如何在遇到突发舆情时能够正确应对，避免舆情的扩大化。

• 2023-12-22 | 14:00 - 17:00
• European Chamber Office Beijing, 4th Floor, Room C405

To Facilitate Collaboration between Educational Institutions and Businesses to Foster the Green Skills
弥合校企间的供需鸿沟，加强人才的绿色技能发展

• 2023-12-13 | 10:00 - 11:30
• European Chamber Office Beijing, 4th Floor, Room C405 / Online via Teams

The second edition of the European Chamber's European Tour in 2023 took place on the week of 23rd October.

The tour aims to present the European Chamber's key messaging and recent reports to European authorities such as the European Commission, the European Parliament and the Council, as well as industry and business associations.

During the five-day tour, the delegation had 58 meetings/events in total, of which 25 were with high-level officials. After the trip, President Eskelund travelled to Paris, Berlin and Copenhagen and met with government, industry and think tank representatives there.

• 2023-12-12 | 10:00 - 11:00
• Zoom online

In order to help member companies explore more social media marketing channels besides three most widely-used ones (WeChat, Weibo and Douyin), this event will focus on Xiaohongshu. The European Chamber Marketing and Communications (MarCom) Forum is delighted to invite Gao Wei, Founder of Juliuxingchen(official MCN of Xiaohongshu), ex-head of Celebrity Operation in Tik-tok, Content Marketing Expert of Alibaba, and Song Yawen, Founder of Youla Media, to share their understanding and recognition of Xiaohongshu and discuss how to realise all-step marketing communication as a content marketing platform and its comparison with other platforms, and whether it is worth investing as an advertising channel.

• 2023-11-24 | 14:00 - 16:15
• Zoom/European Chamber Office Beijing, 4th Floor, Room C405

二〇二三年医药卫生体制改革的各项规划与政策更加深入和清晰。值此，中国欧盟商会协同欧洲医用影像、电子医学与卫生信息技术行业协会(COCIR)，定于二〇二三年九月二十八在北京举办第四届医疗器械论坛。

In the year 2023, the plans and policies in the field of healthcare system reform have become more thorough and clearer. In this context, the European Union Chamber of Commerce in China, in collaboration with the European Coordination Committee of the Radiological, Electromedical and Healthcare Information Technology Industry (COCIR), will host the European Chamber Fourth Medical Device Forum on 28th September in Beijing.

• 2023-09-28 | 08:30 - 16:30
• Infinity Ballroom, Hilton Beijing

A new round of technological revolution and industrial transformation is gaining momentum, which promotes the pace of intelligent, low-carbon, and green economic and social development. Enterprises are urgently required to transform, upgrade, and seize opportunities in the changing times. How can enterprises grasp the opportunities for future growth? And, how can they blaze a new trail amidst increasingly complex market competition?
新一轮科技革命和产业变革正纵深演进，推动经济社会加快智能化、低碳化和绿色化的步伐，处在时代的变局，迫切需要企业转型升级变中求机，赢得主动。面对前所未有的变革窗口，企业如何把握未来发展主动权？面对日益复杂的市场竞争环境，企业又该如何撬动竞争格局，于变局中开拓新局？

• 2023-09-27 | 13:30 - 16:55
• Chongqing Jinke Hotel 重庆金科大酒店