Archive for 2016

CSR has become a key management issue worldwide and an increasingly debated topic in China. Many corporations have been trying to determine what they can do and should do to contribute to the sustainability of economics, social and ecological environment in which they operate.

What is strategic CSR and how shared value creation and innovation can reinforce your business model?

  • 2016-10-18 | 09:00 - 12:00
  • European Chamber Beijing Chapter, 4th Floor, Office C411A, Lufthansa Centre

What is strategic CSR and how shared value creation and innovation can reinforce your business model?

  • 2016-10-18 | 09:00 - 12:00
  • European Chamber Beijing Chapter, 4th Floor, Office C411A, Lufthansa Centre

Comprehend basic technology and thinking model of big data
Experience of marketing change driven by bigdata and actual cases sharing
Sensebig data value from the situation of new companies such as e-commerce company
Realize technical capabilitiesrepresented by Hadoop

  • 2016-06-29 | 09:00 - 16:00
  • European Chamber Beijing Chapter, 4th Floor, Office C411A, Lufthansa Centre

This training bring the necessary skills to design, build, manage and measure effective online and digital campaigns weaving together the core skills of digital marketing, social media, online PR, paid and organic search and measurement programmes.
In addition to an in depth knowledge of Digital Marketing, we will review in details the Chinese digital players which are all different from the rest of the world.

  • 2016-06-15 | 09:00 - 18:00
  • European Chamber Beijing Chapter, 4th Floor, Office C411A, Lufthansa Centre