There is no better way to assess fitness for an EMBA program than to experience it by visiting us. We are providing the excellent opportunity for you to sit in an EMBA class, meet faculty and current students of the University of Maryland Leadership EMBA Program. You are cordially welcomed to join in us.
Please check below detailed information if you are interested and RSVP by Friday, December 12, 2014 to Katherine Lai at klai@rhsmith.umd.edu. Tel: +86-10-8424 3519-802

Professor Introduction:

Dr. Joydeep Srivastava is the Ralph J. Tyser Professor of Marketing and Consumer Psychology at the Robert H. Smith School of Business at the University of Maryland. He holds a Ph. D. degree from the University of Arizona. Broadly, he is interested in managerial and consumer decision making. He examines issues in bargaining and auctions, strategy variables such as warranties and price-matching guarantees, pricing, and the psychology of money.

His recent work examines bargaining in marketing distribution channels, consumer reactions to partitioned prices, people’s valuation of products in foreign currencies, and people’s spending and saving decisions as a function of payment mode (e.g., credit card versus cash) and denomination of money. He has published articles in the leading journals in marketing and related fields including Journal of Consumer Psychology, Journal of Consumer Research, Journal of Experimental Psychology: Applied, Journal of Marketing Research, Journal of Retailing, Marketing Science, Marketing Letters, and Organizational Behavior and Human Decision Processes.

Honors & Awards: 2001 Recognized by Marketing Science Institute as a leading young scholar in the field of marketing.

Related

Contact