[Chamber Supported Event] China’s Cross-Border E-commerce and Free Trade Zones: Regulation Updates and Impact on Your Business Go back »
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Time2016-11-21 | 13:30 - 18:00
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Venue:Room Marigold, 3rd floor, Garden Hotel
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Address:
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Fee:Members: 460RMB |
Non Members: 460RMB
In April 2016, the Chinese government made a number of significant amendments to the regulation of Cross Border E-commerce (hereafter CBEC) in the country, including a new tax policy and a list of products authorised to be imported via CBEC.
Both amendments can affect all participants in the supply chain of imported products through CBEC into China, from suppliers and traders in the EU, to online platforms registered to trade with imported products via CBEC.
Meanwhile, China has set up seven new free trade zones in September this year in Liaoning, Zhejiang, Henan, Hubei, Chongqing, Sichuan and Shanxi. It now has a total number of 11 free trade zones across the country, each positioned differently to reflect the unique economic characteristics of the region. The other four zones established earlier were Shanghai, Guangdong, Tianjin and Fujian.
To help European companies better understand how the changes in China’s CBEC and Free Trade Zones affect their businesses, the EU SME Centre invites you to take part in our conference held in Guangzhou on November 21st. The EU SME Centre is an EU project managed by the European Chamber, providing services for small and medium-sized companies doing business with/in China.
Tentative Agenda
13:30 – 14:00 Registration
14:00 – 14:10 Opening Remarks
14:10 – 14:25 Keynote Speech, by Jianwen Luo, Deputy Director, Guangzhou Nansha Port Development Zone Office (广州南沙开发区口岸工作办公室罗建文副主任)
14:25 – 14:55 Using Free Trade Zones to Sell Online in China, by Rafael Jimenez, Business Development Advisor, EU SME Centre
14:55 – 15:25 How to Work with China’s E-commerce Platform: Business Models, Consumers Trends and Brand Selection Criteria, by a major Chinese E-commerce platform
15:25 – 15:40 Coffee Break
15:40 – 16:10 How to Best Navigate China’s Market Access System in An Era of E-commerce, by REACH24 Consulting Group
16:10 – 16:40 How to Protect Your Intellectual Property When Doing E-Commerce in China, by Reinout van Malenstein, IP Expert, China IPR SME Helpdesk
16:40 – 17:10 Q&A
17:10 – 18:00 Networking
Make a Reservation
For more information, please visit: http://www.eusmecentre.org.cn/event/2016-11-21/china-cross-border-e-commerce-and-free-trade-zones-regulation-updates-and-impact
Speakers
Mr. Rafael Jimenez
China expertise: market entry strategy, start-ups, SME business planning, streamlining costs, new business channels and local partners
With more than six years’ hands-on experience in managing business in China, Rafael offers advice for European SMEs in developing practical market entry strategies in the country. Following a career at senior level within the F&B and ICT industry, he arrived in China in 2009 as Director of a Spanish F&B company involved in the restaurant and trade business. He helped the company set up a Wholly Foreign Owned Enterprise (WFOE) in China, ran operations for three years and led a team of more than 100 employees. More recently he was Shanghai Office Director at a Management Consultancy Firm.
Mr. Reinout van Malenstein
Reinout van Malenstein is the National Vice-Chair of the IPR Working Group of the European Union Chamber of Commerce in China.
Reinout is Senior Counsel at HFG Law & Intellectual Property in China (Beijing, Shanghai and Tianjin), and is based in Shanghai. He advises companies on trademarks, copyright, patents, trade secrets, technology transfer, contracts and corporate law in China. Reinout has also worked on intellectual property for the European Commission in Greater China. Before that he was the head of the China practice at a leading Dutch law firm and a lawyer in the Netherlands on intellectual property at Freshfields Bruckhaus Deringer LLP. Reinout is currently the secretary of MARQUES China team. He regularly publishes articles on IP and speaks at both national and international conferences on IP. He holds a Master of Laws degree in Netherlands and EU IP law from Utrecht University and a Master of Laws degree in Chinese IP law from Peking University.