This course not only emphasizes the core purpose of business English writing - to output power and value, but also compares AI and human writing through examples, highlighting the importance and uniqueness of mastering business English writing skills in today's fast-developing technology. By learning the do's and don'ts of cross-cultural communication, the 6C principles (Correct, Clear, Concise, Concrete, Complete, Courteous) and other core content, students will be able to navigate through various business scenarios and improve the quality of their writing and communication. Whether you are a beginner or a working professional with a certain foundation, this course will provide you with practical skills and methods to help you make significant progress in business English writing.
本课程不仅强调了商务英语写作的核心目的——输出力量与价值，还通过实例对比AI与人类写作，突显了在技术快速发展的今天，掌握商务英语写作技能的重要性和独特性。通过学习跨文化交际的注意事项、6C原则（Correct, Clear, Concise, Concrete, Complete, Courteous）等核心内容，学员将能够在各种商务场景中游刃有余，提升写作质量和沟通效果。
无论你是初学者还是有一定基础的职场人士，本课程都将为你提供实用的技巧和方法，帮助你在商务英语写作中取得显著进步。

• 2025-05-08 | 09:00 - 16:00
• MS Teams

This course not only emphasizes the core purpose of business English writing - to output power and value, but also compares AI and human writing through examples, highlighting the importance and uniqueness of mastering business English writing skills in today's fast-developing technology. By learning the do's and don'ts of cross-cultural communication, the 6C principles (Correct, Clear, Concise, Concrete, Complete, Courteous) and other core content, students will be able to navigate through various business scenarios and improve the quality of their writing and communication. Whether you are a beginner or a working professional with a certain foundation, this course will provide you with practical skills and methods to help you make significant progress in business English writing.
本课程不仅强调了商务英语写作的核心目的——输出力量与价值，还通过实例对比AI与人类写作，突显了在技术快速发展的今天，掌握商务英语写作技能的重要性和独特性。通过学习跨文化交际的注意事项、6C原则（Correct, Clear, Concise, Concrete, Complete, Courteous）等核心内容，学员将能够在各种商务场景中游刃有余，提升写作质量和沟通效果。
无论你是初学者还是有一定基础的职场人士，本课程都将为你提供实用的技巧和方法，帮助你在商务英语写作中取得显著进步。

• 2025-05-08 | 09:00 - 16:00
• MS Teams

This course not only emphasizes the core purpose of business English writing - to output power and value, but also compares AI and human writing through examples, highlighting the importance and uniqueness of mastering business English writing skills in today's fast-developing technology. By learning the do's and don'ts of cross-cultural communication, the 6C principles (Correct, Clear, Concise, Concrete, Complete, Courteous) and other core content, students will be able to navigate through various business scenarios and improve the quality of their writing and communication. Whether you are a beginner or a working professional with a certain foundation, this course will provide you with practical skills and methods to help you make significant progress in business English writing.

本课程不仅强调了商务英语写作的核心目的——输出力量与价值，还通过实例对比AI与人类写作，突显了在技术快速发展的今天，掌握商务英语写作技能的重要性和独特性。通过学习跨文化交际的注意事项、6C原则（Correct, Clear, Concise, Concrete, Complete, Courteous）等核心内容，学员将能够在各种商务场景中游刃有余，提升写作质量和沟通效果。

无论你是初学者还是有一定基础的职场人士，本课程都将为你提供实用的技巧和方法，帮助你在商务英语写作中取得显著进步。

• 2025-05-08 | 09:00 - 16:00
• Teams online

This course not only emphasizes the core purpose of business English writing - to output power and value, but also compares AI and human writing through examples, highlighting the importance and uniqueness of mastering business English writing skills in today's fast-developing technology. By learning the do's and don'ts of cross-cultural communication, the 6C principles (Correct, Clear, Concise, Concrete, Complete, Courteous) and other core content, students will be able to navigate through various business scenarios and improve the quality of their writing and communication. Whether you are a beginner or a working professional with a certain foundation, this course will provide you with practical skills and methods to help you make significant progress in business English writing.

本课程不仅强调了商务英语写作的核心目的——输出力量与价值，还通过实例对比AI与人类写作，突显了在技术快速发展的今天，掌握商务英语写作技能的重要性和独特性。通过学习跨文化交际的注意事项、6C原则（Correct, Clear, Concise, Concrete, Complete, Courteous）等核心内容，学员将能够在各种商务场景中游刃有余，提升写作质量和沟通效果。

无论你是初学者还是有一定基础的职场人士，本课程都将为你提供实用的技巧和方法，帮助你在商务英语写作中取得显著进步。

• 2025-05-08 | 09:00 - 16:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

Since its launch, the WeChat video account has undergone numerous revisions. This year, many new features have been launched, providing greater convenience for traffic acquisition. For enterprises whose customer resources are mainly based on WeChat acquaintances, video accounts are already a necessary marketing channel.
This course is based on the new platform regulations since the beginning of this year, with newly upgraded content, cases, and experiences to help the marketing department better operate video accounts.
微信视频号上线以来，经历了众多的改版。今年更推出很多新功能，在流量获取上更大开方便之门。对于客户资源以微信熟人圈为主的企业来说，视频号已经是必须做的营销渠道。
很多企业的视频号开通以后，受限于资源和经验，感觉效果一般，市场部有很多疑问：
视频号和抖音和小红书的区别是什么？
做了视频号但是数据不好看，怎么办？
视频号的免费流量怎么蹭？
付费投流怎么做才有效？
资源有限的情况下怎么保持内容输出？
……
本课根据今年以来的平台新规，全新升级内容、案例和经验，帮助市场部更好运营视频号。

• 2025-05-09 | 09:00 - 16:00
• Zoom online

WeChat Channels (“Channels”) are already an useful and necessary marketing platform for corporate. This year, quite a number of new features of Channels have been released, making corporate much easier to obtain traffic.

• 2025-05-09 | 09:00 - 16:00
• Zoom online

WeChat Channels (“Channels”) are already an useful and necessary marketing platform for corporate. This year, quite a number of new features of Channels have been released, making corporate much easier to obtain traffic.

• 2025-05-09 | 09:00 - 16:00
• Zoom online

微信视频号上线以来，经历了众多的改版。今年更推出很多新功能，在流量获取上更大开方便之门。对于客户资源以微信熟人圈为主的企业来说，视频号已经是必须做的营销渠道。

很多企业的视频号开通以后，受限于资源和经验，感觉效果一般，市场部有很多疑问：

视频号和抖音和小红书的区别是什么？
做了视频号但是数据不好看，怎么办？
视频号的免费流量怎么蹭？
付费投流怎么做才有效？
资源有限的情况下怎么保持内容输出？

本课根据今年以来的平台新规，全新升级内容、案例和经验，帮助市场部更好运营视频号。

• 2025-05-09 - 2025-05-09 | 09:00 - 16:00
• Online event

WeChat Channels (“Channels”) are already an useful and necessary marketing platform for corporate. This year, quite a number of new features of Channels have been released, making corporate much easier to obtain traffic.

After several years operation of Channels, questions were put forward by marketing department:

What is the difference between Channles and Douyin?
What should I do if my Channles data is not good?
How can clout-chase the free traffic?
How can paid streaming be effective?
How to maintain content development when resources are limited?
Based on the new features and situation of Channels 2023, this on-line course aims to help marketing department better operate its Channels accounts.

微信视频号上线以来，经历了众多的改版。今年更推出很多新功能，在流量获取上更大开方便之门。对于客户资源以微信熟人圈为主的企业来说，视频号已经是必须做的营销渠道。

很多企业的视频号开通以后，受限于资源和经验，感觉效果一般，市场部有很多疑问：

视频号和抖音、小红书的区别是什么？
做了视频号但是数据不好看，怎么办？
视频号的免费流量怎么蹭？
付费投流怎么做才有效？
资源有限的情况下怎么保持内容输出？
本课根据今年的视频号新功能和新局势，全新升级内容、案例和经验，帮助市场部更好运营视频号。

• 2025-05-09 | 09:00 - 16:00
• Online - Zoom Training link will be shared prior to the training by email 线上课程 - Zoom 培训链接将于会议前发送到报名邮箱

新任经理人，一线管理者，团队或项目负责人，储备管理人才，基础管理技能进阶人员。

课程收益：
建立管理角色和态度的自我认知；
强化向经理进阶所需的管理理念和行为原则；
加强对人的洞察和关注能力；
通过沟通提升个人影响力：冰山理论;
沟通技能精华；有效倾听和提问的力量;
如何处理异议：认同的技能与态度;
协助学员在管理岗位上建立积极畅通的沟通和反馈环境，能够面对不同意见的挑战；
通过激励和授权他人，发展平衡领导力，帮助每个人实现目标；
掌握管理工具与技巧，实现从“认知”到“行动”的交互提升和改进。

• 2025-05-09 | 09:00 - 16:30
• European Chamber Shanghai Office