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It is more common for companies involving in a public opinion crisis. A response to the public is necessary. Some companies accept media interviews, some send lawyer letters to media, and some post statements on their official websites and official accounts.
However, there are very few successful cases that can calm the public opinion with a single response. More often, the response got no attention at all, or even worse, the response triggers a new round of public discussion in a negative way. In this case, some companies are rather like to keep silent, which means giving up the chance of explanation.
In this lesson, we select and analyze the successful public opinion response of some crisis. By doing so, we will learn how to respond to public opinion.

  • 2022-12-02 | 09:00 - 17:00
  • Zoom online

It is more common for companies involving in a public opinion crisis. A response to the public is necessary. Some companies accept media interviews, some send lawyer letters to media, and some post statements on their official websites and official accounts.

However, there are very few successful cases that can calm the public opinion with a single response. More often, the response got no attention at all, or even worse, the response triggers a new round of public discussion in a negative way. In this case, some companies are rather like to keep silent, which means giving up the chance of explanation.

  • 2022-12-02 | 09:00 - 17:00
  • Online (Zoom link shall be sent to participant's email box before the training) 线上培训(Zoom会议链接将于培训前发到报名邮箱)

It is more common for companies involving in a public opinion crisis. A response to the public is necessary. Some companies accept media interviews, some send lawyer letters to media, and some post statements on their official websites and official accounts.
However, there are very few successful cases that can calm the public opinion with a single response. More often, the response got no attention at all, or even worse, the response triggers a new round of public discussion in a negative way. In this case, some companies are rather like to keep silent, which means giving up the chance of explanation.
In this lesson, we select and analyze the successful public opinion response of some crisis. By doing so, we will learn how to respond to public opinion.

企业遇到舆情是越来越常见的情况。现在,很多企业都会对舆情做回应:有的接受媒体采访,有的发律师函,有的在自家官网和公号上发声明……
同样,能用一次回应平息舆情的成功案例非常少,更多时候,要不回应如泥牛入海,更糟的是回应引发新一轮舆情,越回应事情越大。
这种情况下,又有企业宁可采取“鸵鸟战术”:任你舆情滔天,我自一声不吭。
在本课中,我们精选那些成功的舆情回应声明,对其做解析,来分析和学习舆情时如何做回应的技巧。

  • 2022-12-02 | 09:00 - 16:00
  • Zoom 会议

It is more common for companies involving in a public opinion crisis. A response to the public is necessary. Some companies accept media interviews, some send lawyer letters to media, and some post statements on their official websites and official accounts.
However, there are very few successful cases that can calm the public opinion with a single response. More often, the response got no attention at all, or even worse, the response triggers a new round of public discussion in a negative way. In this case, some companies are rather like to keep silent, which means giving up the chance of explanation.
In this lesson, we select and analyze the successful public opinion response of some crisis. By doing so, we will learn how to respond to public opinion.

  • 2022-12-02 | 09:00 - 17:00
  • zoom online

The Agriculture, Food and Beverage Working Group is delighted to invite you to the working group meeting Navigating the landscape of handling professional consumers complaints in China – from the food law perspective.

  • 2022-11-28 | 15:00 - 16:10
  • Online
Members only

In the era of big data, data organization, industry reports, and visual charts are becoming more and more popular in the industry. No need to learn Python, Power BI is an easy-to-use data analysis software to help you deal with massive data, modeling analysis, and realize multi-perspective interactive visual report analysis!
大数据时代,数据整理,行业报告,可视化图表愈来愈成为行业热门词汇。无需学习Python,Power BI是一款简单易用的数据分析软件,可以助力你处理海量数据,建模分析,实现多角度交互式可视化报告分析!

  • 2022-11-24 - 2023-01-06 | 20:00 - 21:00
  • ZOOM ONLINE
24
Nov
Shanghai > Working Group Meeting

National: Construction and R&D Joint Working Group Meeting

Technology is bringing atomic fission to mankind’s life nowadays. What will being’s future city be like enabled by blockchain, AI, and Internet of things? Although all the three new vehicles are still in its infancy development stage, and a lot of questions are yet to be answered, we see revolutions of machine learning, smart contracts, secured remote control, mobility solutions, visualized applications and accuracy positioning happening around globe-wide.

  • 2022-11-24 - 2022-11-24 | 14:00 - 16:00
  • Online via Zoom
Members only

中国欧盟商会石化, 化工和炼油工作组诚邀请您参加将于2022年11月24日(星期四) 14:00 - 17:00在上海市安全生产科学研究所合作单位(徐汇区田林路142号)以及线上举行的“新《安全生产法》及危化品登记和进口要求解读”会议。

  • 2022-11-24 | 14:00 - 17:00
  • Shanghai Institute of Work Safety Science上海市安全生产科学研究所 and Zoom
Members only

Design is the source of manufacturing. With the shortening of the delivering and the enhancement of product functions, great pressure is brought to the design work. How to organize complex digital models, capture enterprise experience and solidify the best practices based on main CAD tools to form valuable "digital assets" is an important topic. Firstly, This course introduces how to build a structure tree of complex products based on the top-down design thinking, establish skeleton document and publish important geometric elements to achieve collaborative design. Secondly, introduce the "three swords" of knowledge engineering, so that students can understand how to digitize the paper-based enterprise or industry standards and rules, embed them into the CAD software, and directly drive the digital model. Finally, a case of "smart ladder" is used to let students understand the top-down design thinking and the preliminary content of knowledge engineering, so as to lay a foundation for further application.

  • 2022-11-24 | 09:00 - 17:00
  • KIT中国研究院

两个现象:
企业往往将产品质量归结为质量部门的责任;
质量提升过程中,其他职能部门认为是在辅助质量部门的工作;
一种无奈:
质量部门通常对其他部门的质量工作参与度感到无奈;

此课程培训目的:
1,通过全面质量管理的理念的讲解,让学员清楚的了解企业产品或服务的质量全面管理的核心理念;
2,通过全面质量管理的流程梳理,帮助学员分析并掌握全面质量管理的实施方法;
3,通过全面质量管理的工具训练,让学员掌握改善质量的实用工具;
最终帮助企业建立起全员的质量意识、建立全流程质量提升的方法,提升企业整体质量管理水平,降低质量成本。

  • 2022-11-24 - 2022-11-25 | 09:00 - 17:00
  • Online training (2 days)