Archive

为帮助企业更好地了解和探讨播客媒介的独特之处以及如何通过播客为营销与品牌传播服务,中国欧盟商会市场营销与传播论坛很荣幸邀请到巴斯夫大中华区企业事务部品牌与营销传播经理杨艳与JustPod首席执行官程衍樑,雀巢与“谐星聊天会”制作人吕东分享企业与播客经纪公司或播客节目的合作案例故事。

  • 2022-09-15 | 14:00 - 16:00
  • European Chamber Beijing Office / Online
Members only

为帮助会员企业探索除“两微一抖”(微信、微博、抖音)之外的更多的社交媒体营销渠道,本场活动将聚焦“知乎”。中国欧盟商会市场营销与传播论坛很荣幸邀请到拥有知乎运营丰富经验的企业嘉宾英飞凌大中华区高级数字营销经理庄华亮,知乎头部MCN机构极简科技业务负责人康旭,分享经验,共同探讨知乎作为内容营销平台的玩法及与其他平台的比较,作为广告渠道是否值得投入。活动将由中国欧盟商会市场营销与传播论坛北京副主席乌兰主持。如果您的公司也在运营知乎,欢迎参加本次交流活动并参与讨论;如果您在考虑开通新的社交媒体渠道,希望此次活动可以给您带来一些经验与启发。

  • 2022-08-31 | 14:00 - 16:00
  • European Chamber Beijing Office / Online viz Zoom

The European Chamber Marketing and Communications (MarCom) forum is delighted to welcome Philippe Healey, Chair of MarCom Forum (Beijing) and Vice President of Hill+Knowlton Strategies, to share best practices of how to communicate your brands’ sustainability stories to audience in China and how to localise sustainability actions in China.

  • 2022-07-28 | 14:00 - 15:00
  • European Chamber Beijing Office and Online
31
Mar
Beijing > Seminars

Metaverse and Opportunities for Brands

The European Chamber Marketing and Communications Forum is delighted to welcome Mr Joe Peng, Chief Digital Officer, BCW Asia-Pacific, author of The Metaverse: Moving People in Web 3.0, and Ms Rujia Wang, global head of customer experience, Project & Design, Thoughtworks to share their insights.

  • 2022-03-31 | 14:00 - 16:00
  • Online or Offline at European Chamber Beijing Office
Members only