Archive

The government affairs (GA) work of enterprises is often compared to “building a rainbow bridge of communication and cooperation between the government and enterprises”.

  • 2024-01-30 | 09:20 - 16:30
  • Online

Easily create PPT professional presentations, quickly produce working presentations that meet the requirements of the company, make the presentations more exciting through pictures, shapes, colors, etc., master the most practical cover and catalog design, improve the level of presentation production.

轻松创建 PPT 专业性演示文稿,快速制作出符合公司要求的工作型演示文稿,通过图片、形状、颜色搭配等让演示文稿更精彩,掌握最实用的封面、目录设计,提升演示文稿制作水平。

  • 2024-01-30 | 09:00 - 16:00
  • Online Training

Unlock Your Creative Potential: Master TikTok Today!

Join our exclusive training workshop designed to empower you with the skills and knowledge to excel on TikTok. Whether you're a budding influencer, a creative individual, or a business professional, this workshop is your gateway to mastering the art of engaging content creation.

  • 2024-01-12 | 14:00 - 16:30
  • 26th Floor of China Minsheng Bank 中国民生银行大厦26层会议室

When managers formally report to leaders or cross-departmental teams in stressful meetings, the biggest challenge is how to: get to the point and get support; be logical and organized; be concise and focused.

管理者在充满压力的会议中,向领导或者跨部门团队做正式汇报的时候,最大的挑战莫过于如何:切中要害,获取支持;逻辑性强,富有条理;简明扼要、突出重点。

  • 2024-01-04 | 09:00 - 16:00
  • Online Training

In this course, you will learn how to use ChatGPT and other automation tools to increase your productivity. We'll cover some popular automation tools and provide some practical examples to help you understand how to apply these tools to your daily work. Whether you want to be more productive or learn automation tools, this course will be a great choice. Our goal is to help you master these tools quickly and apply them to your daily work.
在这门课程中,你将学习如何使用ChatGPT以及其他自动化工具来提高你的工作效率。我们将介绍一些流行的自动化工具,并提供一些实用的示例来帮助你了解如何将这些工具应用于你的日常工作中。无论你是想提高工作效率还是学习自动化工具,这门课程都将是一个不错的选择。我们的目标是帮助你快速掌握这些工具,并将它们应用于你的日常工作中。

  • 2023-12-19 - 2023-12-20 | 09:00 - 16:00
  • Online Training

企业舆情的爆发非常常见。尽管还有企业在奢望“0舆情”,事实上,任何企业都无法保证自己不会因为某种意外上热搜。企业更应该学习的是如何预防舆情,以及如何在遇到突发舆情时能够正确应对,避免舆情的扩大化。

近期花西子的舆情,企业不正确的应对,把由李佳琦担任主角的舆情最终变成花西子领衔主演。进而,花西子连续做出更多应对均让舆论不解。从后续花西子多次上热搜的行为看,该企业的危机公关应对策略似乎与众不同,似乎有试图“把危变成机”的想法。那么,花西子的策略到底有没有达到危机公关的目的?花西子的“发疯文学”到底有没有挽回流失的消费者?相信这都是企业市场部和公关部们会有的疑问。

乌兰老师邀请到专业舆情监测公司北京源信加科技有限公司提供独家数据支持,通过客观的数据分析,舆情语义分析等证据拆解,来理性分析受众和消费者对花西子的舆情连续剧的真实效果。

  • 2023-12-01 | 14:00 - 17:00
  • Academic Lecture Hall, 1F, Hunt Health 亨特医疗 一楼学术报告厅

本课程为中文授课。 根据您的需求, 学员可选择上午场培训- 政府事务对内沟通, 或者选择下午场对外沟通, 或者选择全天对内和对外沟通两场培训。

  • 2023-11-28 | 09:00 - 16:30
  • Online (Zoom link shall be sent to participant's email box before the training) 线上培训(Zoom会议链接将于培训前发到报名邮箱)

The government affairs (GA) work of enterprises is often compared to “building a rainbow bridge of communication and cooperation between the government and enterprises”. In fact, for the GA departments of multi-national companies (MNCs), the “external communication” with Chinese government agencies only accounts for half of their daily work, while the other half of GA work, the “internal communication” within the company, is the basic guarantee and core power to determine the effectiveness of “external communication” work, and the full understanding and cooperation of the enterprises’ senior managements and the heads of various business departments is of great significance for promoting the smooth development of GA and giving full play to the value of GA function.

  • 2023-11-28 | 09:20 - 11:50
  • Zoom online

The government affairs (GA) work of enterprises is often compared to “building a rainbow bridge of communication and cooperation between the government and enterprises”. This course is intended for Government Affairs (GA) practitioners of enterprises to better understand and deal with the relationship between the enterprise and Chinese government, and how to communicate with the government stakeholders and advocate the business interests of enterprise to the government more effectively on this basis. On the one hand, actively promote business development and seize policy opportunities, and on the other hand, provide support for daily operations and possible crisis management. Specifically, this course focuses on how to identify the right stakeholders, provide win-win solutions, and communicate well with the external stakeholders.

  • 2023-11-28 | 14:00 - 16:30
  • Zoom online

WeChat Channels (“Channels”) are already a useful and necessary marketing platform for corporate. This year, quite a number of new features of Channels have been released, making corporate much easier to obtain traffic.

  • 2023-11-03 | 09:00 - 16:00
  • Online - Training link will be shared prior to the training by email 线上课程 - 培训链接将于会议前发送到报名邮箱