Dear CSR Working group members,
We sincerely apologize that the CSR workshop on June 18th (tomorrow) has to be rescheduled.
This workshop was designed to get together CSR managers from the auto industry to share CSR best practices. However, in view of this purpose, the registrations from targeted audiences were very low. Therefore, we’ve decided to postpone this workshop to July/August with a different theme. Any new topic you are interested in is also warmly welcomed. Details regarding the new event will be released soon. Please stay tuned.
Apologize again for the inconvenience caused by the postponement.
Thank you for your understanding.
CSR Forum
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China is already the world’s largest automotive market and it is poised to continue growing for decades to come. The car-marking boom in China has resulted in growing competition between international and domestic car manufacturers and has also brought heightened expectations on the industry’s social impact from a wide range of stakeholders. In recent years, an increasing number of automotive companies began to employ CSR programs to engage their stakeholders. However, when it comes to CSR programming, the automotive CROs (Chief Responsibility Officers) often find some common challenges, such as:
· How to design a CSR program and make it compatible with business strategies ?
· How to identify matching partners for collaboration ?
· How to increase the engagement of internal employees ?
· How to leverage CSR program to strengthen brand exposure ?
In collaboration with Golden Bee CRO Club, the CSR Forum in Beijing is delighted to invite you to an interactive workshop on “how to design a CSR program for automotive companies?” This workshop will feature 2-3 CSR case studies from worldwide well-known American, European, and Japanese automotive enterprises (Speakers will be confirmed from Daimler, Volkswagen, Toyota, Volvo, BMW or Dongfeng Group) and a simulation practice on CSR program designing.
Agenda
13:30--14:00 Admission & Sign-in
14:00--14:30 Opening remarks
§ Yu Zhihong, the president and editor-in-chief of China WTO Tribune
14:30--15:30 Case study on designing, implementing, and assessing an automotive-based CSR program
15:30--15:40 Tea Break
15:40--16:20 Workshop on “How to design a CSR program for automotive companies”, topic options include:
§ Theme 1: a CSR program for a New Energy Vehicles Industry
§ Theme 2: a STEM program in the context of “Made in China 2025”
16:20--16:40 Summary & Review
16:50 Program Ends
For RSVP, please register with Ms. Jill Li at intern005@europeanchamber.com.cn by 17 June.
Due to limited space, seats will be served on a first-come first-served basis. CSR-related people from automotive industry will be given priority for participation.
