A corporate WeChat official account serves as the mobile homepage for enterprises and is the primary channel for brand communication. Effective management involves systematic planning, strategic setup, brand positioning, long-term content creation, team building, KPI assessment, and legal risk avoidance. Additionally, mastering content creation is crucial for maintaining long-term engagement and brand influence.

This course aims to help participants master the skills to operate corporate-level WeChat official accounts via high-quality success stories, practical tips, and interactive training.

• 2024-07-12 | 09:00 - 16:00
• Online Training

新任经理人，一线管理者，团队或项目负责人，储备管理人才，基础管理技能进阶人员。

课程收益：
建立管理角色和态度的自我认知；
强化向经理进阶所需的管理理念和行为原则；
加强对人的洞察和关注能力；
通过沟通提升个人影响力：冰山理论;
沟通技能精华；有效倾听和提问的力量;
如何处理异议：认同的技能与态度;
协助学员在管理岗位上建立积极畅通的沟通和反馈环境，能够面对不同意见的挑战；
通过激励和授权他人，发展平衡领导力，帮助每个人实现目标；
掌握管理工具与技巧，实现从“认知”到“行动”的交互提升和改进。

• 2024-07-17 | 09:00 - 16:30
• European Chamber Shanghai Office

his course is dedicated to a comprehensive innovation of PPT design and presentation skills with the help of cutting-edge AI technology. Our goal is to help trainees master advanced design tools and methods and enhance their ability to produce and speak PPT to present their ideas and results in a more professional and engaging manner in a variety of business, educational and public settings.

在当今快速发展的数字化时代，信息传播的速度和广度达到了前所未有的水平。PPT作为信息展示和交流的重要工具，其作用已经远远超出了简单的信息传递。它成为了个人专业能力、创意思维以及企业品牌形象的直观体现。一个设计精良、内容丰富、逻辑清晰的PPT，能够在第一时间吸引观众的注意力，有效传达核心信息，增强说服力。
本课程致力于通过前沿的AI技术，对PPT设计和演讲技巧进行全面革新。我们的目标是帮助学员掌握先进的设计工具和方法，提升他们制作和演讲PPT的能力，使他们能够在各种商业、教育和公共场合中，以更加专业和吸引人的方式展示自己的思想和成果。

• 2024-07-23 | 09:00 - 16:00
• MS Teams

【课程背景】
在当今快速发展的数字化时代，信息传播的速度和广度达到了前所未有的水平。PPT 作为信息展示和交流的重要工具，其作用已经远远超出了简单的信息传递。它成为了个人专业能力、创意思维以及企业品牌形象的直观体现。一个设计精良、内容丰富、逻辑清晰的 PPT，能够在第一时间吸引观众的注意力，有效传达核心信息，增强说服力。本课程致力于通过前沿的 AI 技术，对PPT 设计和演讲技巧进行全面革新。我们的目标是帮助学员掌握先进的设计工具和方法，提升他们制作和演讲 PPT 的能力，使他们能够在各种商业、教育和公共场合中，以更加专业和吸引人的方式展示自己的思想和成果。
[Course Background]
In today's rapidly evolving digital era, the speed and reach of information dissemination have reached unprecedented levels. As a crucial tool for information presentation and communication, PowerPoint (PPT) has transcended its role of mere information transmission. It has become a tangible reflection of individual professional competence, creative thinking, and corporate brand image. A well-designed, content-rich, and logically structured PPT can immediately capture audience attention, effectively convey core information, and enhance persuasiveness.This course aims to revolutionize PPT design and presentation skills through cutting-edge AI technologies. Our goal is to help participants master advanced design tools and methods, enhancing their ability to create and deliver PPT presentations in a professional and captivating manner across various business, educational, and public settings.

• 2024-07-23 | 09:00 - 16:00
• Online Training

【课程背景】
英国危机管理专家迈克尔·里杰斯特有句名言，走好每一步是解决冲突最好的方法。的确，因冲突倒下的公司很多，但是从冲突之中挺过来的公司更多，关键就在于不打无准备之仗。再复杂的困难，处理起来，也有一定的流程，只要把流程中的每一步走好，处理冲突就变得轻松。随着社会的发展，竞争越来越激烈，协作已经成为取得成功的关键，越来越多的企业开始重视跨部门冲突管理。跨部门协作是企业成功发展的基础，不仅可以提升企业整体竞争力，还可以提高企业纯利润，从而实现更大的利润增长。跨部门协作能够更有效的实现企业目标，提高企业整体技术水平，扩大企业规模，降低企业成本。跨部门协作能够降低人力资源的成本，因为它可以提高企业人力资源的效率，增加工作产出，为企业带来更大的经济效益。
[Course Background]
British crisis management expert Michael Riegert once said, "Taking each step well is the best way to resolve conflicts." Indeed, many companies have fallen due to conflicts, but more have survived and thrived by effectively navigating through conflicts. The key lies in being prepared rather than engaging in unprepared battles. Even the most complex difficulties can be managed with a structured approach. Handling conflicts becomes easier when each step in the process is managed effectively.

• 2024-08-06 | 09:00 - 16:00
• Online Training

[A 2-DAY Offline Training] Middle-level Managers' Management Ability Improvement [2天线下培训] 中层经理管理能力提升

• 2024-08-09 - 2024-08-10 | 09:00 - 16:30
• Beijing(Will confirm venue 1-2 weeks before training)

课程背景】
情商(EQ)又称情绪智力,体现了一个人对于自身和他人情绪的理解和处理能力。情商是每一位职场人士对自己工作情绪了解、控制和自我激励的能力,更侧重对他人工作情绪的了解和把握,以及如何处理好职场人际关系,是职业化情绪能力的表现。没有沟通,就没有理解,没有理解,就不会有彼此的信任,而缺乏信任,就不会有愉快的合作和成功的管理,当然更谈不上什么执行力的加强。然而网上众多情商课程中，讲述的多是一些话术,很多人学会知其一不知其二,对其本源的东西不了解,就不能将话术真正应用在实际的工作生活中反而很可能结果是适得其反，这门《情商提升》极其适合想要真正有效提升情商的人们。
【Course Background】
Emotional Intelligence (EQ), also known as emotional quotient, reflects an individual's capacity to understand and manage emotions, both in oneself and others. EQ is crucial for every professional in terms of self-awareness, emotional regulation, and self-motivation in the workplace. It emphasizes understanding and navigating others' emotions, as well as effectively managing workplace interpersonal relationships, demonstrating professional emotional abilities. Without communication, there is no understanding; without understanding, there is no mutual trust. Lack of trust undermines pleasant cooperation, successful management, and certainly diminishes the enhancement of execution capabilities.However, among the myriad EQ courses available online, many focus on mere rhetoric. Many individuals grasp only superficial knowledge and lack understanding of the fundamentals. They struggle to apply these techniques effectively in real-world work scenarios, often resulting in counterproductive outcomes. This course, "Enhancing Emotional Intelligence," is exceptionally suitable for those seeking genuine and effective improvement in EQ.

• 2024-08-14 | 09:00 - 16:00
• Online Training

[A 2-DAY Offline Training] TTT Training the Trainer Skills Camp [2天线下培训] TTT培训师全面提升特训营

• 2024-08-15 - 2024-08-16 | 09:00 - 16:30
• Beijing(Will confirm venue 1-2 weeks before training)

[A 2-DAY Offline Training] Private Operation and Uni Marketing in the New Media Era [2天线下培训] 新媒体时代的私域运营与全域营销

• 2024-08-23 - 2024-08-24 | 09:00 - 16:30
• Beijing(Will confirm venue 1-2 weeks before training)

【课程背景】
在现代工作场景中，无论在日常交流、文件编写、年度总结、工作汇报、产品推介、竞岗演讲、方案展示，还是客户服务等众多环节，高效表达起着至关重要的作用。有些人能够凭借精湛的语言技巧吸引听众，而真正的影响力则体现在表达后带来的启示与影响。特别是在当前信息繁杂、个体发声普遍的时代，优秀的表达能力无疑是获得更多资源、抓住机遇、提升个人价值的关键。
造成表达不清晰的主要原因之一是缺乏条理化的思考。逻辑思维并非天生具备，而是可通过系统训练来提升。这种逻辑能力不仅适用于口头表达，还对思考决策、写作、问题解决、规划制定等各项工作技能至关重要。因此，本课程从逻辑思维的基础出发，旨在教授一系列实用且有针对性的表达技巧与方法。通过学习，学员将同步提升逻辑思考与表达能力，成长为具备独立见解、敏锐洞察力及影响力的职场人士，从而在竞争激烈的职场环境中争取更大支持、捕捉更多机遇，并最终收获更丰富的成果。
【Course Background】
In today's modern work environment, effective communication plays a crucial role in various aspects such as daily interactions, document writing, annual summaries, work reports, product presentations, competitive job interviews, proposal presentations, and customer service. Some individuals can attract audiences with impeccable language skills, but real influence lies in the insights and impact generated by their expressions. Particularly in this era of abundant information and widespread individual voices, excellent communication skills are undeniably key to acquiring more resources, seizing opportunities, and enhancing personal value.One of the primary reasons for unclear communication is the lack of structured thinking. Logical thinking is not innate but can be enhanced through systematic training. This logical ability is crucial not only for oral communication but also for work skills such as decision-making, writing, problem-solving, and planning.Therefore, starting from the basics of logical thinking, this course aims to teach a series of practical and targeted communication techniques and methods. Through this learning process, participants will simultaneously enhance their logical thinking and communication abilities. They will develop into professionals with independent insights, keen insights, and influence, enabling them to garner greater support, seize more opportunities in the fiercely competitive workplace environment, and ultimately achieve more fruitful results.

• 2024-08-27 | 09:00 - 16:00
• Online Training