Enterprise WeChat official account is the mobile official website of the enterprise and the first channel for brand output. Enterprise official account should follow the principles of corporate strategic public relations.
The opening of enterprise-level WeChat official account, strategic planning, brand positioning, long-term content planning, team building and KPI assessment, legal risk avoidance... these series of issues all require systematic thinking and planning.
To do a good job in the official account, you also need to master creating content: how to do a good job in long-term content, how to continuously find topics, how to write each copy, how to improve the appearance of the official account, how to improve the spread of articles, how to continuously attract fans to increase brand influence, how to avoid violations of laws and regulations in the specific operation process...
This course will help students master the overall skills of operating enterprise-level WeChat official accounts through high-quality success cases, carefully summarized practical skills, and interactive on-site training, while quickly improving the copywriting ability of enterprise WeChat official accounts.

企业微信公号是企业的移动官网，是品牌输出的第一渠道。企业公号应遵循企业战略公关的原则。
企业级微信公众号的开通、战略规划、品牌定位、长期内容策划、团队构建和KPI考核，法律风险规避……一系列问题都需要系统化的思考和计划。
做好公众号，还需要懂内容：如何做好长期内容、如何持续找到选题、如何写好每一篇文案、如何提高公号的颜值、如何提高文章的传播度、如何持续吸粉增加品牌影响力、如何在具体操作过程中避免违法违规……
本课程将通过优质的成功案例、精心总结的实用技巧、互动的现场训练、帮助学员掌握运营企业级微信公众号的整体技巧，同时快速提高企业微信公号的文案写作能力。

• 2024-07-12 | 09:00 - 16:00
• Zoom Online

Shop floor management is a well-established management concept for strengthening coordination and fostering a culture of continuous improvement. Shop floor management is much more than meetings and key figures. In essence, it is about a human-centered understanding of leadership that puts employee development in the spotlight. Personal contact, regular coordination and a high degree of identification with the results of the work are crucial to the success. The market demands ever greater flexibility, requiring stable and controlled processes. Success results from the real-time transparency of performance losses combined with the timely elimination of problems across departments. Historical data is only of limited help here, so the digitalization of shop floor management offers enormous advantages.

• 2024-07-12 | 09:00 - 17:00
• Industry 4.0 Demonstration and Innovation Center 中德工业4.0技术展示创新中心

European Chamber is organizing a 1-day delegation trip to Zhuhai.
In the morning, we will visit Zhuhai’s Hengqin Guangdong-Macao In-depth Cooperation Zone, as an important plan of the Guangdong-Hong Kong-Macao Greater Bay Area, Hengqin is defined as a new platform to boost Macao's economic diversification and a new model to enrich the practice of One Country Two Systems.
In the afternoon, we will visit Jafron Biomedical, a leading biological technology company in the Gaoxin District of Zhuhai.

• 2024-07-12 | 10:30 - 16:30
• Hengqin Cooperation Zone Economic Development Bureau Enterprise and Talent Service Center

This "emotion management course" is to help students upgrade the operating system of "emotion", so that emotion and reason can cooperate efficiently and play a role together, and lead students to conduct in-depth self-inquiry and awareness, get out of the emotional "stuck" point, improve the ability to get along with pressure, and maintain a positive attitude in an uncertain environment.这门“情绪管理课”就是要帮助学员升级“情绪”这个操作系统，让情绪与理性高效配合，共同发挥作用，并带领同学们进行深度的自我探询与觉察，走出情绪“卡”点，提升与压力相处的能力，在不确定的环境中保持积极心态。

• 2024-07-16 | 09:00 - 16:30
• Teams online

新任经理人，一线管理者，团队或项目负责人，储备管理人才，基础管理技能进阶人员。

课程收益：
建立管理角色和态度的自我认知；
强化向经理进阶所需的管理理念和行为原则；
加强对人的洞察和关注能力；
通过沟通提升个人影响力：冰山理论;
沟通技能精华；有效倾听和提问的力量;
如何处理异议：认同的技能与态度;
协助学员在管理岗位上建立积极畅通的沟通和反馈环境，能够面对不同意见的挑战；
通过激励和授权他人，发展平衡领导力，帮助每个人实现目标；
掌握管理工具与技巧，实现从“认知”到“行动”的交互提升和改进。

• 2024-07-17 | 09:00 - 16:30
• European Chamber Shanghai Office

The market competition is highly fierce, and the key to success is to establish and maintain close and solid relationships with key clients. In this course, you will be able to systematically gain insights into Key Account Management (KAM) from a global perspective and have comprehensive in-depth analysis of external and internal factors of key clients, thus making influence on the preferences of the procurement decision-making team to achieve sales target.

课程受益：
- 从全局的角度系统地洞察大客户管理
- 为公司制定一个成功的大客户管理方案
- 全面地深度剖析大客户的外部和内部要素
- 更加准确地在客户的内部建立关键人员联盟
- 在公司内部建立赢得大客户的联盟
- 区别竞争对手并获得有利的竞争优势
- 影响采购决策团队的偏好来实现销售
- 进行关键决策人价值演讲来获得关键的支持和承诺

• 2024-07-19 - 2024-07-20 | 09:00 - 16:30
• Beijing

his course is dedicated to a comprehensive innovation of PPT design and presentation skills with the help of cutting-edge AI technology. Our goal is to help trainees master advanced design tools and methods and enhance their ability to produce and speak PPT to present their ideas and results in a more professional and engaging manner in a variety of business, educational and public settings.

在当今快速发展的数字化时代，信息传播的速度和广度达到了前所未有的水平。PPT作为信息展示和交流的重要工具，其作用已经远远超出了简单的信息传递。它成为了个人专业能力、创意思维以及企业品牌形象的直观体现。一个设计精良、内容丰富、逻辑清晰的PPT，能够在第一时间吸引观众的注意力，有效传达核心信息，增强说服力。
本课程致力于通过前沿的AI技术，对PPT设计和演讲技巧进行全面革新。我们的目标是帮助学员掌握先进的设计工具和方法，提升他们制作和演讲PPT的能力，使他们能够在各种商业、教育和公共场合中，以更加专业和吸引人的方式展示自己的思想和成果。

• 2024-07-23 | 09:00 - 16:00
• MS Teams

This course is dedicated to a comprehensive innovation of PPT design and presentation skills with the help of cutting-edge AI technology. Our goal is to help trainees master advanced design tools and methods and enhance their ability to produce and speak PPT to present their ideas and results in a more professional and engaging manner in a variety of business, educational and public settings.
在当今快速发展的数字化时代，信息传播的速度和广度达到了前所未有的水平。PPT作为信息展示和交流的重要工具，其作用已经远远超出了简单的信息传递。它成为了个人专业能力、创意思维以及企业品牌形象的直观体现。一个设计精良、内容丰富、逻辑清晰的PPT，能够在第一时间吸引观众的注意力，有效传达核心信息，增强说服力。
本课程致力于通过前沿的AI技术，对PPT设计和演讲技巧进行全面革新。我们的目标是帮助学员掌握先进的设计工具和方法，提升他们制作和演讲PPT的能力，使他们能够在各种商业、教育和公共场合中，以更加专业和吸引人的方式展示自己的思想和成果。

• 2024-07-23 | 09:00 - 16:00
• Online - TEAMS Training link will be shared prior to the training by email 线上课程 - TEAMS培训链接将于会议前发送到报名邮箱

In today's fast-moving digital age, the speed and breadth of information dissemination has reached unprecedented levels. PPT as an important tool for information display and exchange, its role has far exceeded the simple transmission of information. It has become a direct reflection of personal professional ability, creative thinking and corporate brand image. A well-designed PPT with rich content and clear logic can attract the attention of the audience in the first time, effectively convey the core information, and enhance persuasion.
This course is dedicated to revolutionizing PPT design and presentation skills through cutting-edge AI technology. Our goal is to help students master advanced design tools and methods, improve their ability to make and present PPT, so that they can present their ideas and results in a more professional and engaging way in a variety of business, educational and public Settings.在当今快速发展的数字化时代，信息传播的速度和广度达到了前所未有的水平。PPT作为信息展示和交流的重要工具，其作用已经远远超出了简单的信息传递。它成为了个人专业能力、创意思维以及企业品牌形象的直观体现。一个设计精良、内容丰富、逻辑清晰的PPT，能够在第一时间吸引观众的注意力，有效传达核心信息，增强说服力。
本课程致力于通过前沿的AI技术，对PPT设计和演讲技巧进行全面革新。我们的目标是帮助学员掌握先进的设计工具和方法，提升他们制作和演讲PPT的能力，使他们能够在各种商业、教育和公共场合中，以更加专业和吸引人的方式展示自己的思想和成果。

• 2024-07-23 | 09:00 - 16:00
• Teams online

本课程旨在培养学员使用AI工具快速高效制作PPT的能力，解决职场汇报PPT的常见痛点，掌握从内容创作到视觉呈现的全流程技能，学会使用各种智能工具对PPT进行改进和优化。设计和生产过程。此外，本课程将全面提升学员从零到精通Gamma软件的使用能力，掌握AI报表和显示工具，提高工作效率和报表质量。通过本课程，学生将能够轻松处理各种商业报告场景，并快速制作既专业又具有视觉冲击力的演示材料。This course aims to cultivate participants' ability to use AI tools to quickly and efficiently produce PPT, solve common pain points in reporting PPT in the workplace, master the full process skills from content creation to visual presentation, and learn to use a variety of intelligent tools to improve and optimize PPT. Design and production process. In addition, this course will comprehensively improve participants' ability to use Gamma software from zero to proficient, and master AI reporting and display tools to improve work efficiency and report quality. Through this course, students will be able to easily handle various business reporting scenarios and quickly produce presentation materials that are both professional and visually impactful.

• 2024-07-26 | 09:00
• KIT Suzhou