Outbreaks of corporate PR crisis are common. Although there are still companies hoping for "zero PR crisis", in fact, no company can guarantee that they will not be trending due to some unexpected events. What enterprises should learn more is how to prevent public sentiment and how to respond correctly when encountering sudden public sentiment, avoiding the expansion of public sentiment.
企业舆情的爆发非常常见。尽管还有企业在奢望“0舆情”，事实上，任何企业都无法保证自己不会因为某种意外上热搜。企业更应该学习的是如何预防舆情，以及如何在遇到突发舆情时能够正确应对，避免舆情的扩大化。

• 2023-12-22 | 14:00 - 17:00
• European Chamber Office Beijing, 4th Floor, Room C405

Since 2008, the policy of deducting research and development (R&D) expenses for tax purposes has been formally recognized in legal terms. In order to encourage innovation and technological progress, and to assist businesses in enhancing their competitiveness and sustainable development capabilities, in recent years, the scope of the R&D expense deduction policy has gradually expanded.

• 2023-12-14 | 14:30 - 16:30
• Dun'an New City, 4th Floor, Alan's Western Restaurant

The normalisation of life in China after COVID management controls were lifted 12 months ago led many to think that a robust and swift economic recovery would follow. However, while it looks like the government’s official 2023 target of achieving around a five per cent growth rate will be met, a combination of economic challenges and policy developments have cast a shadow over the potential for a stronger economy in 2024 and beyond.

In China, consumer demand remains muted, the property market is still in the process of stabilising, and overall business confidence remains low. An increasing number of Chamber member companies are looking to alternative investment destinations to diversify and avoid excessive dependence on a single location; others are separating parts of their China operations from their global ones, to remain compliant with legislation in China and the rest of the world, as well as to guard against risks arising from geopolitical tensions. Some companies take a different approach, doubling down on their presence in China in view of the importance of their China activities to their global portfolio.

• 2023-12-12 | 14:00 - 18:10
• Signature Ballroom, Hilton Beijing

In the ever-evolving landscape of sustainability, the forthcoming workshop holds immense promise for key stakeholders in Shenyang, with a special focus on European businesses, automotive industry players, and other manufacturers. This gathering is strategically designed to equip the audience with actionable insights, fostering a collaborative environment where knowledge-sharing and real-world case studies around EU and China, North and South of China as well as automotive industry become the catalyst for positive change. The workshop's emphasis on practical know-how, especially from an end-user perspective, ensures that attendees, including European businesses in Shenyang, automotive industrialists, and manufacturers, gain invaluable tools to not only enhance their operations but also contribute meaningfully to the city's sustainable development.

• 2023-12-05 | 14:00 - 19:00
• Conrad Hotel 3rd Floor Ball Room/沈阳康莱德酒店三层大宴会厅

In order to help member companies explore more social media marketing channels besides three most widely-used ones (WeChat, Weibo and Douyin), this event will focus on Xiaohongshu. The European Chamber Marketing and Communications (MarCom) Forum is delighted to invite Gao Wei, Founder of Juliuxingchen(official MCN of Xiaohongshu), ex-head of Celebrity Operation in Tik-tok, Content Marketing Expert of Alibaba, and Song Yawen, Founder of Youla Media, to share their understanding and recognition of Xiaohongshu and discuss how to realise all-step marketing communication as a content marketing platform and its comparison with other platforms, and whether it is worth investing as an advertising channel.

• 2023-11-24 | 14:00 - 16:15
• Zoom/European Chamber Office Beijing, 4th Floor, Room C405

Decarbonization of the electric power system is the key to realize the “double carbon” target. EU SMEs have to increase the usage of renewable energy while decreasing coal power when facing the ever-growing demand in electricity. However, to meet the target is not simply stop using coal power, but to realize multi-energy integration and complementation by optimizing the combination of coal and new energy, and furtherly establish low-carbon electric power system with renewable energy as the main body.

• 2023-11-24 | 15:30 - 17:30
• Blue-whale SOHO 蓝鲸SOHO联合办公

Faced with an increasingly unstable geopolitical and economic environment, industrial policy has been inserted as a core component in the agendas of the world’s largest three economies – the United States (US), China, and the European Union (EU). These strategies and regulations on renewable and low-carbon solutions, raw materials and technologies of the future are likely to result in profound implications on the global supply and value chains while reshaping entire industries.

What is the global geopolitical and trade outlook look like amid this global industrial strategy race? What are the implications of the varying policy measures on the strategies of multinational companies? As the world is seemingly moving away from globalisation, how will the elevation of industrial strategies impact the liberalisation of global trade?

Faced with the above and further related questions, the European Chamber launched an event series—Battling it out - Decoding the Global Industrial Strategy Race—to bring members a comprehensive understanding on the industrial strategies adopted by the world’s top three superpowers and their implications on both state and industry players.

• 2023-11-10 | 12:30 - 14:00
• Wang Fu Ballroom II

The European Union Chamber of Commerce Shenyang Chapter is delighted to invite you to the launch of the European Business in China – Position Paper 2023/2023 (Position Paper) on 13th October (Friday), 2023 in Shenyang. Position Paper is the Chamber’s most important publication and the cornerstone of its annual advocacy plan which is compiled by its 35 working groups and sub-working groups over a nine-month period. Despite the heightened difficulties facing European companies in China, they are committed to staying and improving the business environment, as illustrated by the 967 constructive recommendations put forward in the Position Paper 2023/2024.

• 2023-10-17 | 15:50 - 19:00
• Conrad Hotel 3rd Floor Meeting Room 1/沈阳康莱德酒店三层一号会议室

On 13th August, China’s State Council released the Opinions of the State Council on Further Optimising the Foreign Investment Environment and Increasing Efforts to Attract Foreign Investment (Opinions). The European Chamber has stated that the 24 points contained in the Opinions could go a long way towards improving business confidence if they are implemented in a timely, coordinated and consistent manner. The publication of detailed implementation guidelines will be an extremely important part of this process.

• 2023-10-12 | 15:00 - 16:30
• Signature Ballroom B, Hilton Beijing

二〇二三年医药卫生体制改革的各项规划与政策更加深入和清晰。值此，中国欧盟商会协同欧洲医用影像、电子医学与卫生信息技术行业协会(COCIR)，定于二〇二三年九月二十八在北京举办第四届医疗器械论坛。

In the year 2023, the plans and policies in the field of healthcare system reform have become more thorough and clearer. In this context, the European Union Chamber of Commerce in China, in collaboration with the European Coordination Committee of the Radiological, Electromedical and Healthcare Information Technology Industry (COCIR), will host the European Chamber Fourth Medical Device Forum on 28th September in Beijing.

• 2023-09-28 | 08:30 - 16:30
• Infinity Ballroom, Hilton Beijing