The 131st China Import and Export Fair (Canton Fair) will be held online between April 15 and April 24. The Secretariat of Canton Fair warmly welcomes representatives from the European Chamber’s member companies and the Chamber’s individual members to participate.
第131届广交会将实行线上模式，于2022年4月15日至4月24日举办。大会秘书处诚意邀请中国欧盟商会会员企业代表、以及个人会员参与本次广交会。

• 2022-04-24 - 2022-04-24 | 09:00 - 18:00
• online 在线参与

At 15:00 on April 19th, Mr. Jackie Han, International VIP Service Manager of China Foreign Trade Center, will personally introduce the guideline of participating Canton Fair online and benefits for VIP buyers to members of European Chamber.

4月19日下午15:00，中国对外贸易中心的国际VIP服务事务经理韩才波先生将通过线上会议的方式亲自为中国欧盟商会会员介绍如何在线参会，以及VIP采购商能享受到的福利。

• 2022-04-19 | 15:00 - 16:00
• online 在线参与

The European Chamber would like to invite you to attend the election of the South China SME Forum on Friday, 25 March 2022, via Zoom. The meeting will be a presentation on how to leverage the European Chamber Membership as an SME to benefit you and a presentation by the EU SME Centre about services they provide.

• 2022-04-01 | 10:00 - 12:00
• Online

The European Chamber is delighted to invite you to the next meeting of the Standards and Conformity Assessment Working Group on Tuesday, 29th March, from 15:00 to 16:30. At this meeting, we will hold the chair elections, update you on a few Chamber developments and discuss the Position Paper plans.

• 2022-03-29 | 15:00 - 16:30
• online via Zoom

The European Chamber is delighted to invite you to the next meeting of the Logistics Working Group at 15:00 am-16:00 pm, Thursday, 24th March 2022 via Zoom. At this meeting, we will hold the elections, update you on a few Chamber developments and discuss the Position Paper plans.

• 2022-03-24 | 15:00 - 16:00
• Zoom

The Human Resources Working Group is pleased to invite you to the meeting “Why Corporate Culture and Communication Matter when Adopting New Technologies”, which is taking place on Wednesday, 23 March, 10:00 to 12:00 (GMT+8:00, China time) at the European Chamber’s Shanghai office, as well as online via Zoom. At this meeting, we will also hold the 2022 chair elections.

• 2022-03-23 | 10:00 - 12:00
• Zoom (线上活动) | Shanghai Office, Unit 2204, Shui On Plaza, 333 Middle Huaihai Road, Huangpu District, Shanghai, 200021 (上海市淮海中路333号，瑞安广场2204室)

The theme of this meeting will revolve around the hot issues of South China's manufacturing industry, such as COVID situation, supply chain management. At the same time, we will also invite participants to introduce and share the problems and issues encountered in production and operation.

• 2022-03-17 | 15:00 - 16:15
• Online (ZOOM meeting, the meeting link will be sent afterwards)

课程介绍：
企业的品牌塑造、市场营销和广告推广离不开文案。文案是所有的营销活动和品牌建设的核心内容，即便是以图片和视频为主的传播方式，其点睛之笔都是文字。企业常用对外文案有几个类型：广告语、软文、新闻稿、企业微信公号以及企业领导发言稿。在数字时代，从论坛、博客，到微博和微信公号，阅读方式的进化使得企业的内容越发有机会被更广大的受众人群所接触，也有更多企业通过优质的文案实现了品牌建设或销售的目标。文案已经是一家企业的市场营销团队必须具备的能力。越来越多的企业将企业微信公号的建设作为重要的品牌建设以及与受众沟通的渠道。然而，如何写出优质的微信文章、吸引人的标题，如何排版，已经成为一件具体而重要的工作。本课程将通过优质的成功案例，精心总结的实用技巧，互动的现场训练，分享微信文案各个环节的技巧，来帮助学员快速提高企业微信公号的文案写作能力。

• 2018-12-28 | 09:00 - 17:00
• Guangzhou

课程说明
中国的媒体传播长期以来是单向的，读者反馈机制不健全的。只到 2009 年新浪微博兴起，微博是中国新媒体时代的开端，真正为每一个独立的人提供了一个面向大众发声的渠道。随着微信公众号+朋友圈的出现，进一步使得每个独立个体都具备了“广播”的能力和工具，也使得个体的意见有了传播的可能性。手机 app 的大规模兴起，促使更多的内容平台重视了个体带来的社交和传播的流量，比如知乎、豆瓣等。而职业类社交 app 的兴起，如领英、脉脉，更让员工有机会把曾经的企业内幕暴露于大众之下。这种技术手段的改变，直接带来的后果就是：危机一旦出现，很有可能通过社交媒体实现快速传播，一旦进入到个体层面的自主传播，危机对于企业品牌的危害就直达个体层面，同时很有可能因企业的不当应对，引发二次甚至三次传播。对此，我们可以称为：不作不死，且作且死，覆水难收。移动时代的危机传播具有：几何级数的传播速度、跨圈层的传播范围、衍生话题的不可预知等特性。曾经的单一信源的传播形式下，企业只需要搞好媒体关系就可以预防大规模的舆论危机。然而在移动时代，蝴蝶效应确实存在，任何个人的爆料都可能引发一起大规模的舆论危机，案例太多了。危机已经不止是预警预防了，而是防不胜防，在这种情下，进一步提高对移动传播环境下的舆论危机的传播特点的了解就非常必要，同时，也需要掌握和了解相关的解决办法。

• 2018-12-27 | 09:00 - 17:00
• 广州

The European Chamber would like to invite you to a tour to visit two of the leading technology companies in China – Royole and Cogobuy/IngDan. Join us to find out how advanced flexible technologies and a supply chain-based open ecosystem are shaping the innovation landscape and industries now and in the future.

This event is an ideal opportunity to get to know China's leading innovative companies in Guangdong and to network with like-minded business people. Members First.

• 2018-12-20 - 2018-12-20 | 13:30 - 17:00
• 19F, High-Tech Zone Union Tower, 63 Xuefu Road, Nanshan District, Shenzhen, China