The European Union Chamber of Commerce in China, the Canada China Business Council, the British Chamber of Commerce in China and the Rutgers Business Scholl are pleased to present Mr. Sam Goodman, an experienced western entrepreneur in China whose newly published book “Where East Eats West: The Street-Smarts Guide to Business in China” has received rave reviews and praise by China veterans, and already part of the MBA curriculum for Boston College, Rutgers, and Colorado State University.
Goodman started his first business at age eleven, and was the founder of the sandwich chain “Beijing Sammies”. His new book offers down to earth, no-nonsense advice about navigating through the complexities of doing business in one of the world’s dynamic markets.
Whether you are just starting off in China, or already a China expert yourself, there is something for everyone. Join us to hear and learn first hand about Goodman’s on-the-ground, in-the-trenches, lessons in China, and how he achieved success.
About the speaker
Sam Goodman is a Canadian serial entrepreneur who started his first business at eleven. Moving to China in 1995, Goodman learned the language, built and sold the ‘World-famous-in China’ chain of cafes, Beijing Sammies; was a Client Partner for the world’s largest executive recruitment firm and a successful negotiator in English and Chinese on Westinghouse’s US-China $5.4 billion, nuclear power plant bid.
Agenda
08:30 - 09.00am Registration and Networking
09:00 - 10.00am Presentation by Mr. Sam Goodman
10:00 - 10.30am Q&A
Copies of the book “Where East Eats West” will be available for purchase at the event.
This event is jointly organized with
Event Terms & Conditions
Please note that, though all are welcome to attend our events, we strongly recommend that you register online with us in advance so that we can keep you updated on any changes in the event schedule. From time to time, due to unforeseen circumstances we need to change the time or venue of an advertised event. So please do let us know by registering online if you plan to attend an event so that we can keep you informed.
To register for this event please register online by 16:00pm Wednesday, 4th November. Please note that we will send you a registration confirmation. We require 24 hours notice for cancellations, no-shows who fail to cancel before this time will be invoiced for the event. Registrations done after the deadline will be accepted only if space permits and are charged an additional 50 RMB walk-in fee. For any further enquiries or registration, please contact us at tliang@euccc.com.cn.
Please note that registration starts at 8:30am and the seminar starts at 9:00am. Fees will be collected in cash at the entrance.
Please be advised that the media is normally allowed to attend all EUCCC public events unless otherwise stated, on the condition that no one attending these events quotes participants by name (the "Chatham House Rules").
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