Language: Chinese language 中文培训

Insights:

Restricted group sizes, multiple interventions for each participant using formal exercises, improvisations and personal ‘in situ’ situation analysis ‐ this program creates a highly personalised environment and an individual dimension close to a coaching approach.

Who's it for:

Executives, managers, individual contributors, sales professionals, HRs or anyone who needs to “sell” your products, services or ideas.

Benefits:

·         Comprehend essential selling skills

·         Learning by doing for maximum ROI

·         Ability to remove resistance and objection from your counterpart

·         Confidence in influencing the others to buy

·         Getting a yes from the decision maker(s) and your stakeholders

·         Achieve the true goal of our intervention

Program Outline:

·         Selling definition – Your definition of “selling” determines the way you sell. What is your version of “selling” definition? Are you selling or is your counterpart buying? What does it take for your counterpart to say yes to you?

·         Setting Up Meeting Objectives – Understand and align the counterpart’s and your meeting objectives to ensure expectation of both parties are met.

·         Preparation for a productive meeting – Co-develop a list of preparation with peers and tailor-make your “briefcase”.

·         The 5 Key Attitudes and Behaviours of Conviction – Experience and learn the 5 essentials selling skills through a role play and exercise.

·         Defusing resistance and objection – Guiding your counterpart through a journey from an emotional No to a logical Yes.

·         Closing the Meeting – What is next? Making the end of every meeting to a commitment to an action. Tactics for reaching an agreement.

·         The harvest of the day – My personal learning and action plan.  

课程收益：

·         理解基本的销售技巧

·         掌握发展更多销售机会的能力和技能

·         有信心影响他人购买

·         掌握赢得客户的态度和行为

·         有能力消除对方的阻力和异议

·         在实践中学习，获得最大的投资回报率

目标学员：

具有0-4年经验的销售人员，客户经理，希望改变其风格和方法的销售人员/客户经理，技术支持、市场营销、商务办公等间接销售人员。

课程大纲：

重新思考销售的定义，做积极准备

·         为销售成功奠定基础 - 你对“销售”的定义决定了你的销售方式。你对“销售”如何定义？你是在销售还是你的客户在购买？要怎样才能让你的客户同意购买？

·         顶尖销售人员的特征 – 评估并设定自己的学习目标。敢于挑战自己，成为一个模范的销售人员。

·         积极推荐人 – 敢于在适当的时机要求适当的推荐。将满意的客户转化为推荐大使，以扩大我们的人脉和关系网。

·         积极影响的力量 - 意识到我们对他人的影响，以及不同影响产生的不同结果。作为一个销售人员，有意识地选择我们自己的行为，并增加我们的影响力。

·         为成功的销售会议做准备 – 与学习伙伴共创一份准备清单，量身定做你的销售“公文包”。

·         激励客户购买的5种关键态度和行为 - 通过角色扮演和练习，体验和学习5种基本的销售技巧。

Terms & Conditions:

Events have limited seating so to ensure your attendance we encourage advance online registration and payment for ALL events. We cannot guarantee entry to anyone not registered in advance.

Cancellation Policy

If you cannot attend the training for which you have registered, please cancel your registration no later than one business day prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for event costs.

To cancel you can: 1) email: yangzhao@europeanchamber.com.cn, or 2) cancel online if you registered for the event through the website.

Speakers

Ms. Yang Wang

Krauthammer Senior Consultant, Trainer and Coach

Ms. Yang Wang

Krauthammer Senior Consultant, Trainer and Coach

View speaker details

Ms. Yang WANG has over 16 years of experience in people development and corporate learning. Experienced consultant, facilitator, trainer and coach. Almost 20 years of B2B sales experience. Specialized in from know-how to show-how in sales, negotiation, individual development, team management, leadership and change management. 8 years of oversea study and work experience in multi-national and intercultural environment.

Relevant Education
• Dublin City University (Ireland), International MBA, 2004
• NEOMA Business School (France), International MBA, 2004
• Dublin Business School (Ireland), Human Resource Management, 2003

Previous Experience
• China Europe International Business School(CEIBS)-CEIBS Publishing, (Shanghai, China) - Sales/Marketing/CBD Director, 2008-2016
• MOL Ireland (Dublin, Ireland), Sales Manager, 2004-2007

Related Clients
MOLMSC，Saint-Gobain，Ineos Styrolution,DSM, KONE, ONE, Sika, Schaeffler, JCDecaux , Clariant, Engie Group, Sika, Bosch, Coface

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