[Venue changed地址变更]One-day training: PUBLIC RELATIONS AND CRISIS MANAGEMENT公共关系与危机管理(CN中文)
Under the former communication form of single source of information, enterprises only need to improve media relations to prevent large-scale public opinion crisis.However, in the mobile age, the butterfly effect does exist, and there are too many cases where any individual's Revelations can trigger a massive public opinion crisis.In this case, it is very necessary to further improve the understanding of the communication characteristics of the public opinion crisis in the mobile communication environment. At the same time, it is also necessary to grasp and understand the relevant solutions.