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In the past few weeks, we have seen how the COVID-19 outbreak tested our crisis management preparedness and continues to change our daily life.  In the coming weeks and months, we are expecting to see the pressures of the situation to act as a catalyst to drive fundamental change in the way we do business.  

Meanwhile we see some outstanding companies, either MNCs or Chinese companies, react and recover quickly and re-position themselves to rise a new level.    

How is your business strategically reacting to yet another disruptive change? How much is "uncertainty" the new realm for your manner of operating in China and how do you prioritise what you do to respond to that?  How do you answer the calls from your European Headquarters and manage the expectations of your leaders, shareholders, clients, employees and business partners? Given the unprecedented challenges, while recovering what drives you to change China strategy and actions? Taking the crisis as an opportunity, how do you accelerate your business transformation, digitalisation and innovation?

This Webinar aims to present to you a broad and strategic view resulting from this outbreak and suggests some transforming considerations and practical actions for your business to take forward to turn this crisis into an opportunity for your business in China.

The European Chamber is delighted to invite Mr. Mark Gilbraith, China Consulting, Consumer, Health and Technology Industry Leader, PwC China, Mr. Johnny Yu, Partner and Leader of Future Workforce, People & Organisation Consulting, PwC China, Mr.Hanson Wang, CDO & CMO APAC, Saint-Gobain and Ms.Severine Brichard-Rooney, Chief Marketing Officer Greater China at Danone  to share their latest insights and advice on the above.

Agenda

16:00-16:05 Opening remarks by Grace Yao, Vice-Chair of the European Chamber's Marketing and Communication forum and Senior manager, European Business Group, PwC
 
16:05-16:45 Presentation by Mark Gilbraith, China Consulting, Consumer, Health and Technology Industry Leader, PwC China and Johnny Yu, Partner and Leader of Future Workforce, PwC China

16:45-17:05 Interview with Hanson Wang, CDO & CMO APAC, Saint-Gobain

17:05-17:25 Interview with Severine Brichard-Rooney, Chief Marketing Officer Greater China at Danone

17:25-17:45 Q&A with all the speakers

17:45-17:50 Closing remarks Grace Yao, Vice-Chair of the European Chamber's Marketing and Communication forum and Senior manager, European Business Group, PwC

Terms & Conditions

Events have limited seating so to ensure your attendance we encourage advance online registration and payment. We cannot guarantee entry to anyone not registered in advance.

Payment can be made by cash, (domestic) credit/debit card or wechat. If you pay in advance by wechat we are typically able to provide you with your fapiao on arrival. For payments made on-site we will dispatch the fapiao to your given address within 5-10 days.

Cancellation Policy

If you cannot attend the event for which you have registered, please cancel your registration no later than one business day prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for event costs.

To cancel you can: 1) email yangzhao@europeanchamber.com.cn, or 2) cancel online if you registered for the event through the website.

Speakers

Mr. Johnny Yu

Partner, Leader of Future Workforce, PwC Mainland China & Hong Kong

Mr. Johnny Yu

Partner, Leader of Future Workforce, PwC Mainland China & Hong Kong

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Johnny Yu has over 20 years of experience across both China and global markets helping clients tackle with their sophisticated people and organization related challenges, from transformation, change management to future workforce and people in deals(M&A).
Mr. Yu is an expert with profound knowledge and insights on the future of workforce who strives for thought leadership initiatives. He also serves as the ongoing coach and trainer of leading MNC’s internal M&A, transformation and change management teams.
He studied in Beijing University, and holds a master degree from University of Connecticut.

Mr. Mark Gilbraith

China Consulting, Consumer, Health and Technology Industry Leader, PwC China

Mr. Mark Gilbraith

China Consulting, Consumer, Health and Technology Industry Leader, PwC China

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Mark Gilbraith leads Consumer, Health, and TMT sectors for Consulting as well as PwC China's Integrated Operations practice. He has been helping companies improve their performance over 30 years in applying experience gained across three continents and convergent industries to help client meet their objectives and achieve rapid growth.
Mark works across acquisitive and organic growth with a focus on execution excellence. He’s been involved with operating model design, business service alignment, sales and inventory operational planning, go to market analysis and implementation, as well as market entry feasibility, commercial due diligence and post deal integration.
He is an American CPA, qualified as a Chartered Accountant and has an MBA from the Australian Graduate School of Management.

Ms. Grace Yao

Vice-Chair of the European Chamber's Marketing and Communication forum; Senior Manager, Advisory Clients & Markets, PwC China

Ms. Grace Yao

Vice-Chair of the European Chamber's Marketing and Communication forum; Senior Manager, Advisory Clients & Markets, PwC China

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Ms. Grace Yao

Grace Yao has over 15-year professional experience in marketing, corporate communications and business development. She now works on the business development of Advisory services in PwC China firm. From 2010 to 2020, she was responsible for driving PwC’s services for European companies in China. Prior to PwC, Grace was the Press Officer at European Chamber in Beijing.

Mr. Hanson Wang

CDO & CMO APAC, Saint-Gobain

Mr. Hanson Wang

CDO & CMO APAC, Saint-Gobain

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Hanson Wang is currently the Chief Digital Officer and Chief Marketing Officer, APAC of Saint-Gobain, a Fortune 500 company. He is responsible for all group operations in the Asia-Pacific region and the implementation of digital transformation strategies, both inside and outside the company.

Hanson is the first professional manager in the world's top 500 companies to be the chief digital officer. His digital team has been awarded many honors by Alibaba, Industrial Control Network and other well-known B2B platforms. At the same time, he serves as Chairman of Shanghai E-commerce Association’s Manufacturing Branch, a specialist appointed by Shanghai Economic and Commercial Commission and a strategic consultant for many B2B Internet platforms.

Hanson graduated from Tongji University, University of Hong Kong and Fudan University. He studied at SDA's Italy business school.

Ms. Severine Brichard Rooney

Chief Marketing Officer, Danone, Greater China

Ms. Severine Brichard Rooney

Chief Marketing Officer, Danone, Greater China

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Severine is a seasoned marketing executive, who has worked for the past 20 years in Global and Local position in China, Australia and Europe. She has spent most of her career with Danone, building manifesto brands that help set families on the right health trajectories. She is currently CMO Greater China for Danone Early Life Nutrition. Severine is passionate about understanding what makes people tick and how trends form, and she often gets inspired by social sciences. Her key focus is on strategy, brand design and building strong inter-connected teams that operate autonomously.

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