The workplace is not merely a stage for showcasing skills and achievements, but also a vast "field of emotional energy." We often find that what determines career trajectories isn't just competence, but also our "resilience" in managing stress, regulating emotions, and maintaining a positive mindset. Being consumed by negative emotions like complaints, burnout, and fatigue continuously drains our health and well-being; conversely, learning to be proactive, positive, and confident can inject a continuous flow of energy into our professional development. The high-energy professionals many admire might be natural talents, but more often they are cultivated through nurture.

• 2026-01-07 | 09:00 - 16:00
• Teams online

This course is designed based on this industry background, aiming to help marketing teams understand the operation mechanism of AI and master its specific application in marketing business, so as to improve work efficiency, innovate marketing mode and enhance the market competitiveness of enterprises.
随着人工智能技术的飞速发展，市场营销领域正经历一场深刻的数字化与智能化变革。从市场洞察、内容创作、渠道投放到数据分析，AI正全面渗透并重塑着营销工作的每一个环节。然而，如何有效驾驭这些前沿技术，将其转化为企业增长的强大引擎，已成为每一位营销人待解决的问题。
国产大模型DeepSeek以其卓越的性能和更懂中文语境的智能水平，在众多AI工具中脱颖而出。它在文案创作、数据分析和策略生成方面的强大能力，已在诸多方面超越了国外同类产品，更适合中国营销人的复杂工作场景。因此，掌握并善用DeepSeek等AI工具，对于提升营销效率、优化投放效果和实现业绩增长至关重要。
本课程正是基于这样的行业背景而设计，旨在帮助营销团队深入了解AI的运作机制，掌握其在营销业务中的具体应用，从而提升工作效率、创新营销模式并增强企业的市场竞争力。

• 2026-01-14 | 09:00 - 16:00
• Teams online

随着人工智能技术的飞速发展，市场营销领域正经历一场深刻的数字化与智能化变革。从市场洞察、内容创作、渠道投放到数据分析，AI正全面渗透并重塑着营销工作的每一个环节。然而，如何有效驾驭这些前沿技术，将其转化为企业增长的强大引擎，已成为每一位营销人待解决的问题。
国产大模型DeepSeek以其卓越的性能和更懂中文语境的智能水平，在众多AI工具中脱颖而出。它在文案创作、数据分析和策略生成方面的强大能力，已在诸多方面超越了国外同类产品，更适合中国营销人的复杂工作场景。因此，掌握并善用DeepSeek等AI工具，对于提升营销效率、优化投放效果和实现业绩增长至关重要。
本课程正是基于这样的行业背景而设计，旨在帮助营销团队深入了解AI的运作机制，掌握其在营销业务中的具体应用，从而提升工作效率、创新营销模式并增强企业的市场竞争力。

With the rapid development of artificial intelligence technology, the marketing field is experiencing a profound digitalization and intelligent change. From market insights, content creation, channel placement to data analysis, AI is comprehensively penetrating and reshaping every aspect of marketing work. However, how to effectively harness these cutting-edge technologies and turn them into a powerful engine for business growth has become a problem for every marketer.
DeepSeek, a homegrown big model, stands out among many AI tools with its excellent performance and a level of intelligence that understands the Chinese context better. Its powerful ability in copywriting, data analysis and strategy generation has surpassed similar foreign products in many aspects, and is more suitable for the complex work scenarios of Chinese marketers. Therefore, mastering and making good use of AI tools such as DeepSeek is crucial to improving marketing efficiency, optimizing placement results and achieving performance growth.

• 2026-01-14 | 09:00 - 16:00
• Online Course - Teams link will be shared prior to the training by email 线上课程 - Teams链接将于培训前发送到报名邮箱

国产大模型DeepSeek以其卓越的性能和更懂中文语境的智能水平，在众多AI工具中脱颖而出。它在文案创作、数据分析和策略生成方面的强大能力，已在诸多方面超越了国外同类产品，更适合中国营销人的复杂工作场景。因此，掌握并善用DeepSeek等AI工具，对于提升营销效率、优化投放效果和实现业绩增长至关重要。本课程正是基于这样的行业背景而设计，旨在帮助营销团队深入了解AI的运作机制，掌握其在营销业务中的具体应用，从而提升工作效率、创新营销模式并增强企业的市场竞争力。

• 2026-01-14 | 09:00 - 16:00
• MS Teams

Course Benefits
Improve the understanding of workplace communication and establish a positive and efficient communication philosophy.
Summarize workplace communication barriers and clarify future strategies for improving communication.
Understand the significance of communication mindset and cultivate a positive communication attitude.
Master psychological techniques such as strategic communication, subconscious communication, and conflict management to enhance effective workplace communication.
Acquire skills for upward communication, lateral communication, and downward communication to improve work performance and team effectiveness.

课程收益
提高对职场沟通的理解，形成积极高效的沟通理念；
总结职场沟通障碍，理清未来工作沟通改善的思路；
理解沟通心态的意义，打造积极的沟通心态；
掌握沟通投机、潜意识沟通、冲突管理等心理技术，打造高效职场沟通力；
掌握向上沟通、平行沟通和向下沟通的技巧，提高工作绩效和团队效能。

• 2026-05-13 - 2026-05-14 | 09:00 - 16:30
• Beijing