Dear Working Group member,
 
The European Chamber is pleased to invite you to the next AFB Working Group meeting. It will be held on Friday 23 September at 14:00-16:00PM, at the European Chamber Shanghai & Beijing Offices via video conference facility.
 
On 4 July, State Administration of Industry and Commerce (SAIC) issued Interim Measures on Internet Advertisement Administration, which will take into effect on 1 September. Upon coming into force, the Interim Measures will regulate all advertising activities conducted over the Internet, together with the new Advertising Law, which was amended in 2015 to cover Internet advertising for the first time.
 
At this meeting, Ms. Erin Shi, Associate with Jones Day Shanghai, will brief you the recent developments of the internet advertisement regulatory including scope of the internet advertising activities, burden of responsibilities of the main stakeholders, jurisdiction of local AICs, etc.
 
Please find below meeting agenda and Ms. Shi’s bio. If you would like to attend this meeting, please register online directly. You may also contact Ms. Helei Fu at hlfu@europeanchamber.com.cn indicating which office you will join the meeting, by Thursday 22 September.
 
Agenda
 
13:30-14:00     Registration
14:00-14:10     Opening remarks by Mr. Herve Martin, Chair of AFB Working Group
14:10-15:10     Presentation by Ms. Erin Shi
15:10-15:50     Q&A
15:50-16:00     Closing remarks      

As always, we welcome your suggestions for possible agenda topics and speakers for future meetings.

Speakers

Ms. Erin Shi

ASSOCIATE

Ms. Erin Shi

ASSOCIATE

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Erin advises clients on regulatory and enforcement matters in China relating to intellectual property, unfair competition, advertisement regulatory and cross-border technology transfer. Before entering private practice, Erin was an Intellectual Property Specialist at the Shanghai office of the United States Patent & Trademark Office (USPTO). Earlier Erin worked for the Shanghai municipal government for over ten years as an enforcement officer where she handled a large number of patent disputes including many at trade fairs.

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