Exclusive Dialogue with SAIC and CAA on Advertising Regulation

2017-04-20 | Beijing

Exclusive Dialogue with SAIC and CAA on Advertising Regulation

An Exclusive Dialogue was held on advertising legislation and regulation to help members better understand the enforcement of the Advertising Law and the Interim Measures for the Administration of Internet Advertising. The Dialogue was moderated by Elizabeth Pei, Chair of Government Affairs Forum of the Chamber. Mr Zhang Guohua, former Director General of Department of Advertising Regulation of the SAIC and Chairman of China Advertising Association delivered introductory remarks. Ms Wang Xiaodong, Director of Regulation Division, Department of Advertising Regulation of the SAIC interpreted the Interim Measures for the Administration of Internet Advertising, while Ms Meng Yajuan, Head of Legal Affairs Department of the CAA gave a presentation on the Advertising Law. Mr Zhang, Director Wang and Ms Meng interacted with participants in the Q&A session and answered questions raised from different industries.